#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

Learn more: https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Structure Your Call in 3 Parts: Great discovery calls have three distinct chapters—(1) the first five minutes to establish credibility and set your PPO agenda (Purpose, Plan, Outcome), (2) the next 20 minutes to uncover meaningful problems while building trust, and (3) the last five minutes to run your Five Minute Drill and determine if it’s worth setting a next step. Use Discovery Trees to Guide Questions: Map out your prospect’s problems in four layers—situation, operational pain, executive problem, and business impact. Use simple transitions like “so what?” to climb down the tree, and reverse it when execs start with big priorities. Don’t just ask questions—build a roadmap first. Balance Give and Take: If you only ask questions, you’re interrogating. Use playbacks, pile-ons, praise, and parallel stories to add value throughout the call and build trust. Use vertical questions to go deeper on one topic instead of jumping all over the place. Run a Tight Five Minute Drill: In the last five minutes, validate if they want to solve the problem, when they want to solve it, and how they buy. Suggest the timeline and buying process based on what you’ve seen work—not what they think they should do. If they’re serious, schedule the next step while you’re still on the call.

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#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

Full video HERE' The fastest way to reach the executive who can green-light your deal: write the email they’ll actually read. Nate Nasralla breaks down two real examples of emails you can draft fo...

10 Maalis 1min

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

Most sellers obsess over asking the perfect discovery question. In this episode, Gal Aga breaks down why great discovery has nothing to do with memorized questions and everything to do with understand...

5 Maalis 36min

#552 - Live Cold Calling: Can This Grouchy Old CRO Even Book A Meeting?

#552 - Live Cold Calling: Can This Grouchy Old CRO Even Book A Meeting?

Full video HERE A seasoned CRO grabs the phone, goes undercover as “Bob Smith,” and makes live cold calls trying to book five connects as fast as possible. No script reading. No brand flex. Just re...

3 Maalis 1min

#551 - How to Ramp Sales Reps to President’s Club Faster | Marcus Chan

#551 - How to Ramp Sales Reps to President’s Club Faster | Marcus Chan

In this sales leadership masterclass, Marcus Chan breaks down a week-by-week ramp plan, real-play coaching system, and time management framework that turns new hires into consistent revenue producers ...

26 Helmi 40min

#550 - How Many Meetings Can I Book Off 6,474 Personalized Cold Emails?

#550 - How Many Meetings Can I Book Off 6,474 Personalized Cold Emails?

Full Video HERE We did the one thing you’re never supposed to do: We tried to blast our entire contact list of 224,000 people. But instead of sending generic spam, we built a workflow in Clay to a...

24 Helmi 1min

#549 - The World's Weirdest Sales Trainer Does Cold Call Objection Roleplay | Giulio Segantini

#549 - The World's Weirdest Sales Trainer Does Cold Call Objection Roleplay | Giulio Segantini

Giulio Segantini is back and this time it’s pure objection-handling firepower. If you sell anything over the phone, this is a tactical breakdown of how to handle “send me an email,” “we’re already wo...

19 Helmi 41min

#548 - Executive Sales Masterclass: Close Big Deals At Power (Step-by-Step)

#548 - Executive Sales Masterclass: Close Big Deals At Power (Step-by-Step)

Close Complex Enterprise Deals by Selling the Problem, Not the Product Jen Allen-Knuth breaks down how to win executive deals by anchoring every conversation to a strategic objective and building urg...

17 Helmi 32min

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