Chris Kubby: The Brutal Truth About Woke Branding, DEI & Why Big Brands Are Failing  | DSH #1642

Chris Kubby: The Brutal Truth About Woke Branding, DEI & Why Big Brands Are Failing | DSH #1642

A top marketing agency founder breaks down how AI is decimating agencies, why distribution and owned media will be the new power, how “woke branding” wrecked big companies, and what creators and entrepreneurs MUST do now to survive the next 5 years. Chapters 0:00 – Why Denmark, remote life & leaving the office behind 4:12 – How remote agencies really perform 5:04 – AI is crushing agencies & in-house marketing 8:06 – Owning media, distribution & personal brand in the AI era 11:05 – New ad game: let algorithms do the targeting 13:50 – Paid vs organic, DMs, ManyChat & building real trust 17:28 – Why YouTube in every other platform (and why you need an offer) 24:50 – Hormozi lessons: wrong problem, right solution & the real cost of change 32:58 – ESG, DEI, “woke branding” & how big companies lost the plot 43:47 – Blue collar comeback, future of work & why degrees don’t matter anymore 50:48 – How he wrote Hook, Line & Sinker using AI + what’s inside 📘 What You’ll Learn 🤖 How AI is redefining agencies, in-house teams, and ad buying 📊 Why algorithms should handle targeting—and what humans should focus on instead 📺 Why YouTube is still the #1 platform for serious creators 📈 How to use organic + paid together (DM triggers, ManyChat, retargeting) 🧠 The Hormozi lesson: right problem, wrong solution & the real cost of change 🏢 How “woke branding,” ESG & DEI campaigns backfired on big corporations 🧱 Why blue collar work is booming again and what that means for the next generation 🎓 Why resumes and marketing degrees matter less than actual proof of work 📚 How he used AI and voice notes to write Hook, Line & Sinker 🪝 The hook–line–sinker framework for grabbing attention and turning it into revenue 🎙️ APPLY OR CONNECT 👉 Apply to be on the podcast: https://www.digitalsocialhour.com/application 📩 Business inquiries / sponsors: jenna@digitalsocialhour.com 👤 GUEST: ♟️Chris Kubby - https://www.instagram.com/chriskubby/ 💼 SPONSORS QUINCE: https://quince.com/dsh 🥗 Fuel your health with Viome: https://buy.viome.com/SEAN Use code “Sean” at checkout for a discount! 🎧 LISTEN ON 🍏 Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 🎵 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 📸 Sean Kelly Instagram: @seanmikekelly ⚠️ DISCLAIMER The views and opinions expressed by guests on Digital Social Hour are solely those of the individuals appearing on the podcast and do not necessarily reflect the views or opinions of the host, Sean Kelly, or the Digital Social Hour team. While we encourage open and honest discussions, Sean Kelly is not legally responsible for any statements, claims, or opinions made by guests during the show. Listeners are encouraged to form their own opinions and seek professional advice where appropriate. The content shared is for entertainment and informational purposes only — it should not be taken as legal, medical, financial, or professional advice. We strive to present accurate and reliable information; however, we make no guarantees regarding its completeness or accuracy. The views expressed are solely those of the speakers and do not necessarily represent those of the producers or affiliates of this program. 🔥 Stay tuned for more episodes featuring top creators, founders, and innovators shaping the digital world! 🔑 Keywords ai marketing 2025, marketing agency future, ai vs agencies, social media marketing interview, paid ads vs organic, owning media and distribution, creator economy 2025, youtube growth strategy, linkedin ads b2b Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1650)

Wylie McGraw Helps Billionaires Fight Their Demons | Digital Social Hour #114

Wylie McGraw Helps Billionaires Fight Their Demons | Digital Social Hour #114

On today's episode of Digital Social Hour, we sit down with Wylie McGraw and talk about why he pushes people out of airplanes, how he helps people with their PTSD & how he coaches some of the top leaders and CEO's and help them get to the next level. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: HelloFresh: https://www.hellofresh.com/50dsh - Use code "50dsh" for 50% off plus 15% off the next 2 months! LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Sep 202340min

Marcus Barney (Him500) Reveals How To Make Your Life Recession Proof | Digital Social Hour #113

Marcus Barney (Him500) Reveals How To Make Your Life Recession Proof | Digital Social Hour #113

On today's episode of Digital Social Hour, we sit down with Marcus Barney (Him500) and discuss how to make your life recession proof, overcoming depression and dealing with violence and a rough childhood upbringing. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: HelloFresh: https://www.hellofresh.com/50dsh - Use code "50dsh" for 50% off plus 15% off the next 2 months! LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

25 Sep 202334min

FaZe Nikan Is Going All In On Boxing | Digital Social Hour #112

FaZe Nikan Is Going All In On Boxing | Digital Social Hour #112

On today's episode of Digital Social Hour, we sit down with Faze NiKan and discuss the future of his boxing career and if he plans on making a comeback to YouTube. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh AG1: https://www.drinkAG1.com/DSH Hostage Tape: https://hostagetape.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

23 Sep 202329min

How Omar Elattar Created a Top 5 Business Podcast | Digital Social Hour #111

How Omar Elattar Created a Top 5 Business Podcast | Digital Social Hour #111

On today's episode of Digital Social Hour, we sit down with Omar Elattar and discuss how he built one of the biggest business podcasts in the world. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh AG1: https://www.drinkAG1.com/DSH Hostage Tape: https://hostagetape.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

22 Sep 202334min

He Makes Millions Day Trading Stocks! | Nour Trades #110

He Makes Millions Day Trading Stocks! | Nour Trades #110

On today's episode of Digital Social Hour, we sit down with Nour Trades and discuss him getting robbed in LA, making millions with stocks, and what it was like dropping out of college without telling his parents. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh AG1: https://www.drinkAG1.com/DSH Hostage Tape: https://hostagetape.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

22 Sep 202328min

He Sells Luxury Cars for a Living! | Nick Dossa Digital Social Hour #109

He Sells Luxury Cars for a Living! | Nick Dossa Digital Social Hour #109

On today's episode of Digital Social Hour, we sit down with Nick Dossa and we talk about how he build up a 9-figure luxury car brand and where he sees the luxury car market going. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh AG1: https://www.drinkAG1.com/DSH Hostage Tape: https://hostagetape.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/5Jn7LXa... Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

21 Sep 202334min

BitBoy Crypto Talks About the Future of Crypto | Digital Social Hour #108

BitBoy Crypto Talks About the Future of Crypto | Digital Social Hour #108

On today's episode of the Digital Social Hour, we sit down with Bitboy Crypto to talk about the future of crypto and potentially moving to Dubai BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

19 Sep 20231h 2min

She Makes a Living Baking Cakes | Alla Driksne Digital Social Hour #107

She Makes a Living Baking Cakes | Alla Driksne Digital Social Hour #107

On today's episode of Digital Social Hour, we sit down with Alla Driksne and talk about her rough past and how she has bounced back and made a living off her passion of baking cakes. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

18 Sep 202336min

Populært innen Fakta

merry-quizmas
fastlegen
dine-penger-pengeradet
hanna-de-heldige
relasjonspodden-med-dora-thorhallsdottir-kjersti-idem
rss-strid-de-norske-borgerkrigene
foreldreradet
treningspodden
dypdykk
fryktlos
jakt-og-fiskepodden
rss-sunn-okonomi
sinnsyn
rss-sarbar-med-lotte-erik
gravid-uke-for-uke
rss-kunsten-a-leve
tomprat-med-gunnar-tjomlid
hverdagspsyken
lederskap-nhhs-podkast-om-ledelse
rss-impressions-2