Can A Burger Help Save The Planet? Impossible Foods CEO Pat Brown Says Yes

Can A Burger Help Save The Planet? Impossible Foods CEO Pat Brown Says Yes

By now, most of you have heard about the Impossible Burger. I imagine many of you have tried it. Arguably the ‘beefiest' plant-based patty, even the most attuned palate has trouble believing it isn't real meat. Now ubiquitous at fine dining establishments and fast food franchises alike, it's a global phenomenon. Today we explore the mission behind the burger with Impossible Foods founder & CEO Pat Brown, the man responsible for upending everything you thought you knew about plant-based meat, on a mission to forge a better environmental future for all. A world-renowned geneticist, Pat is a former Howard Hughes Medical Institute Investigator and Professor of Biochemistry at Stanford University. He is also a founder of Lyrical Foods, maker of Kite Hill artisanal nut milk-based cheeses and a founder of the Public Library of Science (PLOS), a nonprofit publisher that pioneered the open-access business model. Pat was elected to the National Academy of Sciences in 2002, and is a member of the Institute of Medicine. His numerous accolades include the American Cancer Society Medal of Honor, and the NAS Award in Molecular Biology. Moved to action by the urgent need to redress global climate change, Pat founded Impossible Foods with one clear goal: to eliminate animal agriculture — inarguably one of the biggest contributors to planetary warming — by providing delicious, nutritious, and environmentally friendly alternatives to meat and dairy directly from plants. The mission statement is ambitious, some would even say audacious. But his impact is already undeniable — and he’s just getting started. Today he shares his story. This is a broad and far-reaching conversation that covers Pat's background and the impetus behind Impossible Foods. We cover the company's initial success in converting high-end chefs, the subsequent penetration of the fast food industrial complex, and the entrepreneurial difficulties of rapid growth and meeting demand at scale. We then turn attention to Pat's mission to redress climate change. The important need to replace food from livestock with more environmental friendly alternatives. And what is required to achieve that, while meeting the finicky palate requirements of the average consumer. Irrespective of your opinion on plant-based meat analogues, the deleterious environmental impact of intensive animal agriculture is irrefutable. Seismic changes to our food systems are mandatory if we want to responsibly redress global climate change. And each of us has the power to promote these changes, beginning with our daily food choices. You can watch it all go down on YouTube. I really enjoyed this exchange. A compelling companion piece to last week's conversation with Paul Hawken, my sit down with Beyond Meat founder and CEO Ethan Brown and my episodes with Good Food Institute founder Bruce Friedrich (RRP 286 & 402), I encourage all of you to listen with an open and appreciative mind. Peace + Plants, Rich

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Elite Endurance Master Cam Wurf On Effective Training, Achievable Goals, The Power Of Consistency, & What It Takes To Win

Elite Endurance Master Cam Wurf On Effective Training, Achievable Goals, The Power Of Consistency, & What It Takes To Win

Cam Wurf is a paragon of endurance athleticism, a professional cyclist for INEOS Grenadiers, and an Ironman champion. This conversation explores Cam’s training strategies for Kona, discussing endurance sports' evolution, performance metrics, and elite training transparency. Cam offers insights on peak fitness at 41, tech's impact, emerging talents, the current cycling and triathlon landscape, and more. His leadership and maturity yield a perspective on balancing the demands of grand tours with Ironman races, offering aspiring athletes a glimpse into high-level endurance sports. Cam's enthusiasm for pushing limits is infectious. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  NordicTrack: Transform your home fitness space with NordicTrack’s lineup of treadmills, bikes, rowers, and more 👉NordicTrack.com Momentous: 20% OFF all of my favorite products  👉livemomentous.com/richroll Squarespace: Use the offer code RichRoll to save 10% off your first purchase  👉Squarespace.com/RichRoll Airbnb: Your home might be worth more than you think 👉airbnb.com/host This episode is brought to you by Better Help: Listeners get 10% off their first month 👉BetterHelp.com/RICHROLL Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

21 Okt 20241h 38min

Tom Holland Is More Than Spider-Man: On Living Alcohol-Free, Acting With Authenticity, & Launching A Second Career

Tom Holland Is More Than Spider-Man: On Living Alcohol-Free, Acting With Authenticity, & Launching A Second Career

Tom Holland is the star of Spider-Man, a nascent entrepreneur, and one of Hollywood’s most grounded young actors. This conversation traverses the nexus of fame, personal growth, and Tom’s journey toward sobriety, which catalyzed his foray into the non-alcoholic beverage industry. We explore his evolution from child actor to global superstar, his therapeutic relationship with golf, and how he’s remained attuned to his authentic self amidst Hollywood’s gilded chaos. Tom candidly reflects on navigating the intricacies of the Marvel Cinematic Universe and his recent return to the verité of Shakespearean theatre. Tom’s infectious enthusiasm is palpable. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  Bon Charge: Use code RICHROLL to save 15% OFF 👉boncharge.com AG1: Get a FREE bottle of Vitamin D3+K2 AND 5 free AG1 Travel Packs 👉drinkAG1.com/richroll Momentous: 20% OFF all of my favorite products  👉livemomentous.com/richroll Birch: For 25% off ALL mattresses and 2 free eco-rest pillows 👉BirchLiving.com/richroll On: High-performance shoes & apparel crafted for comfort and style 👉on.com/richroll Peak Design: Get 20% OFF thoughtfully crafted carry solutions 👉PeakDesign.com/RICHROLL. Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

17 Okt 20241h 44min

Life After Free Solo: Alex Honnold On Risk Post Kids, Transcending Fear, Parenting, The Devil’s Climb, & More

Life After Free Solo: Alex Honnold On Risk Post Kids, Transcending Fear, Parenting, The Devil’s Climb, & More

Alex Honnold is a global climbing icon, founder of the Honnold Foundation, and the protagonist in the Oscar-winning documentary “Free Solo.” This conversation explores the confluence of extreme athleticism and fatherhood, delving into Alex’s evolving risk calculus and approach to adventure. We discuss Alex’s recent 2,600-mile expedition to Alaska’s Devil’s Thumb, environmental activism, his passion for climbing, embracing uncertainty, and many other topics. His dry wit shines as he answers listener questions: everything from the ethics of risk-taking to late-night cookie binges.  Alex is someone I deeply admire, and this conversation is both edifying and entertaining. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  Eight Sleep: Use code RICHROLL to get $350 OFF Pod 4 Ultra👉eightsleep.com/richroll LMNT: Get a FREE Sample Pack with any drink mix purchase👉drinkLMNT.com/RICHROLL Go Brewing: use the code Rich Roll for 15% OFF  👉gobrewing.com Nordic Track: Transform your home fitness space with NordicTrack’s lineup of treadmills, bikes, rowers, and more 👉NordicTrack.com Whoop: Get a FREE one month trial 👉join.whoop.com/roll Waking Up: Get a FREE month, plus $30 OFF  👉wakingup.com/RICHROLL Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

14 Okt 20241h 43min

Introducing Mentor Buffet: Zach Braff—Be Yourself Until Somebody Gives You a Chance

Introducing Mentor Buffet: Zach Braff—Be Yourself Until Somebody Gives You a Chance

Today I’m sharing an episode of Mentor Buffet—a new podcast hosted by Alexi Pappas, the Olympian-author-filmmaker. Subscribe on Spotify and Apple Podcasts Watch on YouTube In each episode, Alexi goes deep with brilliant changemakers to learn about the mentors who made the biggest difference in their lives and set them on their path. In this episode, Zach Braff talks with Alexi about his relationship with mentor Bill Lawrence, the creator of Scrubs and Ted Lasso. Bill was the first person to give Zach his big Hollywood break, casting him as the lead in Scrubs as the iconic J.D. Dorian. They also discuss the importance of being yourself, what Zach learned from making his debut feature film Garden State, the value of gratitude, and how to avoid shin splints. Subscribe to Mentor Buffet for new episodes every Thursday, available everywhere you listen to podcasts. Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

10 Okt 20241h 11min

Never Play It Safe: Chase Jarvis On Risk, Creativity, & 7 Tools To Build The Life You Want

Never Play It Safe: Chase Jarvis On Risk, Creativity, & 7 Tools To Build The Life You Want

Chase Jarvis is a renowned photographer, creative entrepreneur, and author of the new book “Never Play It Safe.” This conversation surveys Chase’s perspective on creativity and personal growth, emphasizing risk over safety. We discuss his journey from traditional career paths to creative pioneer and CreativeLive founder, reframing failure, embracing uncertainty, finding play in everyday life, and more. He incisively understands the creative process, offering practical tools for freeing one’s potential. Chase is a wellspring of wisdom and inspiration. This conversation is ideal for anyone seeking to live boldly and creatively. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  Peak: Get 20% OFF thoughtfully crafted carry solutions 👉PeakDesign.com/RICHROLL. On: High-performance shoes & apparel crafted for comfort and style 👉on.com/richroll AG1: Get a FREE 1-year supply of Vitamin D3+K2 AND 5 free AG1 Travel Packs 👉drinkAG1.com/richroll Squarespace: Use the offer code RichRoll to save 10% off your first purchase  👉Squarespace.com/RichRoll This episode is brought to you by Better Help: Listeners get 10% off their first month 👉BetterHelp.com/RICHROLL Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

7 Okt 20242h 13min

ROLL ON: Alt Media, Streaming Rec’s, AMA, & The Truth About Transformation

ROLL ON: Alt Media, Streaming Rec’s, AMA, & The Truth About Transformation

Adam and I are back on the mics for another rollicking “Roll On”—ready to dissect the kaleidoscope of experiences that have colored our recent existence! We free dive into Adam’s aquatic adventures with Zuma, the Shohei Ohtani mania, my transformative Olympic journey in Paris, my unexpected connections to Netflix’s “Monsters,” streaming gems that caught our eye, and the compelling story of “Maya and the Wave.” Plus, we wade into media controversies, ponder the enigma of personal change, and more. Time to catch up, folks! Tune in for this unvarnished exploration of life’s vicissitudes. Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  Seed: Use code RICHROLL25 for 25% OFF your first order 👉seed.com/RichRoll Whoop: Get a FREE one month trial 👉join.whoop.com/roll On: High-performance shoes & apparel crafted for comfort and style 👉on.com/richroll Roka: Unlock 20% OFF your order with code RICHROLL  👉ROKA.com/RICHROLL Go Brewing: use the code Rich Roll for 15% OFF  👉gobrewing.com Squarespace: Use the offer code RichRoll to save 10% off your first purchase  👉Squarespace.com/RichRoll Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

3 Okt 20241h 59min

The 5 Pillars of Fulfilling Aging: Outdoor Adventurer Caroline Paul On Chasing Risk After 60, & Why Age Is Just A Mindset

The 5 Pillars of Fulfilling Aging: Outdoor Adventurer Caroline Paul On Chasing Risk After 60, & Why Age Is Just A Mindset

Caroline Paul, a bestselling author, ex-firefighter, and adventurer, is here with her latest book “Tough Broad,” which explores how nature redefines aging. This conversation explores the insidious cultural messaging about aging, especially for women, and how nature supports the five pillars of healthy longevity: community, novelty, purpose, health, and a positive mindset about aging itself.   Caroline shares exhilarating stories of women defying expectations—from septuagenarian boogie boarders to a BASE-jumping grandmother—and recounts her wing-walking experience, demonstrating the transformative power of awe in later life. This exchange is a call to adventure and awe to anyone interested in embracing age with wonder and purpose. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  AG1: Get a FREE 1-year supply of Vitamin D3+K2 AND 5 free AG1 Travel Packs 👉drinkAG1.com/richroll LMNT: Get a FREE Sample Pack with any drink mix purchase 👉drinkLMNT.com/RICHROLL On: High-performance shoes & apparel crafted for comfort and style 👉on.com/richroll Waking Up: Get a FREE month, plus $30 OFF  👉wakingup.com/RICHROLL Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

30 Sep 20242h 1min

The How of Happiness: Psychologist Sonja Lyubomirsky On Connection, Gratitude, Kindness, MDMA, & Other Tools For Greater Joy

The How of Happiness: Psychologist Sonja Lyubomirsky On Connection, Gratitude, Kindness, MDMA, & Other Tools For Greater Joy

Dr. Sonja Lyubomirsky is a pioneering happiness researcher, bestselling author, and Distinguished Professor of Psychology at UC Riverside. This conversation explores the cutting-edge science of happiness, debunking common myths and uncovering evidence-based strategies for a more fulfilling life. We discuss her groundbreaking research on social connection, gratitude, and the surprising impact of psychedelics on well-being. Sonja’s work is transformative. This conversation challenges conventional wisdom about happiness and offers practical insights for living a more satisfying life. Enjoy! Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors:  Bon Charge: Use code RICHROLL to save 15% OFF 👉boncharge.com  Squarespace: Use the offer code RichRoll to save 10% off  👉Squarespace.com/RichRoll  Peak Design: Get 20% OFF sleek carry solutions 👉PeakDesign.com/RICHROLL Seed: Use code RICHROLL25 for 25% OFF your first order 👉seed.com/RichRoll  This episode is brought to you by Better Help: Get 10% off your first month 👉 BetterHelp.com/RICHROLL Check out all of the amazing discounts from our Sponsors 👉 richroll.com/sponsors Find out more about Voicing Change Media at voicingchange.media and follow us @voicingchange

23 Sep 20241h 53min

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