Ep. 2168 McKenna Cassidy interviews Marc Pfitscher of Cantina Girlan | The Next Generation

Ep. 2168 McKenna Cassidy interviews Marc Pfitscher of Cantina Girlan | The Next Generation

Welcome to the Next Generation and Episode 2168 of the Italian Wine Podcast. Today McKenna Cassidy interviews Marc Pfitscher of Cantina Girlan. Marc shares his experience in how to grow wineries through marketing and how to increase sales through effective strategies from his years of expertise. More about today’s guest: As a results-driven sales and marketing specialist, Marc Pfitscher brings a wealth of expertise in creating and implementing a broad set of projects, strongly focusing on brand growth and visibility for Cantina Girlan. Pfitscher gained professional experience at wineries such as Corte Pavone in Montalcino and Tenuta Pfitscher as well as at the Research Centre Laimburg in Alto Adige. He collected further experience in sales at Austria’s largest wine merchant Wein&Co., before joining Cantina Girlan in 2018. Since 2018, he has been Vice President of the Concorso Nazionale del Pinot Nero, a national Pinot Noir competition in which more than 120 wines from all over Italy and around 700 wine lovers take part every year. Marc Pfitscher holds a Master’s degree from the University of Natural Resources and Life Sciences Vienna, where he graduated in oenology and then in agricultural economics. There, he expanded his academic horizons with a year-long stay at the University of Illinois in Urbana-Champaign. Born in 1992 in Bolzano, Pfitscher speaks three languages (German, English and Italian) and is a sports and nature enthusiast. He is particularly passionate about skiing and ski mountaineering in the Dolomites as well as playing soccer for his hometown’s club. (Bio Courtesy of Maze Row Wine Merchant) Connect: Website: https://www.girlan.it/en Instagram: https://www.instagram.com/cantina_girlan/ LinkedIn: https://www.linkedin.com/in/marc-pfitscher-68ba7812b/ More about the host: McKenna found her love of wine while serving in a Napa Valley tasting room. She later graduated from the University of Notre Dame and pursued wine on the East Coast with E. & J. Gallo Winery. She has worked in wine distribution for restaurants and luxury retail stores for the past three years. Originally from Phoenix, Arizona, McKenna is a Certified Specialist of Wine (2021), Certified Sommelier (2022), and Italian Wine Ambassador (2023). She loves country swing dancing, hosting brunch parties, and sipping Italian Wine. Connect: Facebook @mckennacassidy Instagram @mckennacassidy LinkedIn McKenna Cassidy Website Youtube: McKenna Cassidy _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/ Facebook: https://www.facebook.com/ItalianWinePodcast Twitter: https://www.twitter.com/itawinepodcast Tiktok: https://www.tiktok.com/@mammajumboshrimp LinkedIn: https://www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here https://www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

Episoder(2570)

Ep. 58 Monty Waldin interviews Alessandro Fenino (Pievalta Winery) | Discover Italian Regions: Marche

Ep. 58 Monty Waldin interviews Alessandro Fenino (Pievalta Winery) | Discover Italian Regions: Marche

Monty Waldin’s journey to Marche continues in this episode, dedicated to the Verdicchio grape and biodynamic viticulture. Monty meets Alessandro Fenino, manager at the Pievalta – Castelli di Jesi winery, and a passionate advocate of biodynamics and sustainability. Alessandro talks about the misperception of Verdicchio-based wines as “pizzeria wines” and unveils the potential of this great white grape to yield terroir-driven and versatile wines.

21 Sep 201718min

Ep. 56 Monty Waldin interviews Marco Moroder (Moroder Winery) | Discover Italian Regions: Marche

Ep. 56 Monty Waldin interviews Marco Moroder (Moroder Winery) | Discover Italian Regions: Marche

In this episode Monty Waldin meets Marco Moroder, manager of the Moroder Winery, in the beautiful region of Marche. Marco talks about his motocross expeditions in his vineyards and discusses Marche's wines such as Rosso Conero. Marco tells Monty about his winery’s commitment to organic and low-impact farming and presents some interesting wine and food pairings: the Montepulciano-based red wines in Marche pair well with stockfish-based dishes and “moscioli” spaghetti – moscioli are wild and D.O.P. mussels to be found along the Marche coast. Will Monty join in for a motocross ride in the vineyard with Marco? Tune in to find out!

17 Sep 20179min

Ep. 57 Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery) | Discover Italian Regions: Marche

Ep. 57 Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery) | Discover Italian Regions: Marche

Cows, genetics, Montepulciano, and the Conero Terroir in the Marche region: these are the ingredients of this episode of Italian Wine Podcast in which Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery). Join us for a Cin Cin with a glass of Rosso Conero!

14 Sep 201711min

Ep. 55 Monty Waldin interviews Lorenzo Marotti Campi (Marotti Campi Winery) | Discover Italian Regions: Marche

Ep. 55 Monty Waldin interviews Lorenzo Marotti Campi (Marotti Campi Winery) | Discover Italian Regions: Marche

In this episode Monty Waldin interviews Lorenzo Marotti Campi of the Marotti Campi Winery in the Marche region. Lorenzo and Monty talk about Marche's native grapes such as Verdicchio and Lacrima di Morro d’Alba—the latter being an almost extinct grape recently rediscovered. Lorenzo also discusses wine and food pairing with Lacrima! Tune in for another vinous and gastronomic journey into another fascinating Italian wine region!

12 Sep 201713min

Ep. 54 Monty Waldin interviews Gerd Stepp (winemaker) | Italian Wine Personalities

Ep. 54 Monty Waldin interviews Gerd Stepp (winemaker) | Italian Wine Personalities

In this episode Monty Waldin interviews Gerd Stepp, a flying winemaker of German origins, who worked in several countries and spent a considerable amount of time working in Italy in the Chianti region. Gerd discusses with Monty how the style of Tuscan wines changed over the last twenty years. He also talks about his favorite wine and food pairings with Chianti wines and offers some insight into the international market for Italian wine.

11 Sep 201710min

Ep. 53 Monty Waldin interviews Enrico Rivetto (Rivetto Wines) | Discover Italian Regions: Piedmont / Piemonte

Ep. 53 Monty Waldin interviews Enrico Rivetto (Rivetto Wines) | Discover Italian Regions: Piedmont / Piemonte

In this episode Monty Waldin interviews Enrico Rivetto of the Rivetto Winery in the Langhe region of Piemonte. Enrico talks about Piedmontese varieties such as Nascetta, Barbera, Nebbiolo, but also a white grape called Nascetta. Enrico presents his wines and tells Monty all about his wine-making philosophy based on biodynamic principles. He also discusses his experiments with winemaking in claypot and terracotta containers. Tune in to discover another energetic Italian wine personality!

5 Sep 201710min

Ep. 52 Monty Waldin interviews Tim Manning (Vinochisti Winery) | Discover Italian Regions: Tuscany / Toscana

Ep. 52 Monty Waldin interviews Tim Manning (Vinochisti Winery) | Discover Italian Regions: Tuscany / Toscana

In this episode Monty Waldin interviews Tim Manning owner of Vinochisti Winery in Tuscany. Tim tells Monty all about his experiments with Italian native grape varieties such as Sagrantino, Erbaluce, Vernaccia di San Giminiano, and Lacrima di Morro d’Alba. Tune in to discover another exciting wine-making and ‘wine-anarchist’ story from the heart of Tuscany!

4 Sep 201720min

Ep. 51 Monty Waldin interviews Paolo De Marchi (Isole e Olena Winery) Pt. 2 | Discover Italian Regions: Tuscany / Toscana

Ep. 51 Monty Waldin interviews Paolo De Marchi (Isole e Olena Winery) Pt. 2 | Discover Italian Regions: Tuscany / Toscana

In the second part of Monty Waldin’s interview with Paolo De Marchi, Monty and Paolo continue their conversation about the Chianti Classico landscape and terroir. Paolo discusses his signature wines and his viticulture and wine-making philosophy. Join us for a cin cin with another outstanding Italian wine personality!

29 Aug 201713min

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