🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.
The Best One Yet1 Mai 2025

🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.

Pizza explains the Trade War
 Delivery pizza is tariff-proof, but frozen pizza is recession-proof.

Waymo just partnered with Toyota for personal self-driving cars
 It’s the new robo-chauffeur.

Today is half-way to Halloween
 but “horror” has become a year-round industry.

Plus, instead of “can 100 men beat 1 gorilla,” we’re asking “can 100 men out-earn 1 gorilla?”


$DPZ $YUM $GOOG


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 the Starbucks Frappuccino đŸ„€


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episoder(1635)

đŸȘ “Utah’s Cookie King” — Crumbl’s cookie recipe. Lululemon’s fanny packs. Microsoft’s bigness lawsuit.

đŸȘ “Utah’s Cookie King” — Crumbl’s cookie recipe. Lululemon’s fanny packs. Microsoft’s bigness lawsuit.

Utah is America’s biggest sweettooth, which is one reason it’s home to Crumbl — the fastest-growing restaurant chain in the country. Lululemon trails only Nike in apparel, because investors want to pl...

12 Des 202221min

🩱 “Ugliest product ever” — Dyson’s cancellation headset. Campbell’s Madden strategy. Amazon’s TikTok zucking.

🩱 “Ugliest product ever” — Dyson’s cancellation headset. Campbell’s Madden strategy. Amazon’s TikTok zucking.

Amazon’s newest product is a TikTok-style video shopping feed, but it’s not to compete with TikTok - it’s to compete with itself. Campbell Soup stock is up 30% this year thanks to Chunky Soup’s Madden...

9 Des 202221min

đŸŽâ€â˜ ïž “That’s huuuuge shrinkage” — Walmart’s $2.5B theft. Fanatics’ Yankees strategy. AutoZone’s grandma car.

đŸŽâ€â˜ ïž “That’s huuuuge shrinkage” — Walmart’s $2.5B theft. Fanatics’ Yankees strategy. AutoZone’s grandma car.

We just calculated that Walmart lost $2.5B this year from shoplifting. The sports apparel brand Fanatics just hit a $31B valuation because it’s borrowing the business model of the New York Yankees. An...

8 Des 202220min

đŸ€– “A robot wrote today’s episode” — OpenAI’s chatbot brain. Hot Pockets’ smeals. Slack’s rich vs. king.

đŸ€– “A robot wrote today’s episode” — OpenAI’s chatbot brain. Hot Pockets’ smeals. Slack’s rich vs. king.

ChatGPT is a new artificial intelligence chatbot that you can ask any question and it will give a human answer
 so we asked it to write today’s TBOY episode. The hottest-growing food right now is “sme...

7 Des 202221min

🍾 “Cocktail of the Year” — Espresso Martini’s gateway drink. College Football’s playoff penalty. Owen Corning’s coziest stock.

🍾 “Cocktail of the Year” — Espresso Martini’s gateway drink. College Football’s playoff penalty. Owen Corning’s coziest stock.

Orders for the Espresso Martini quadrupled in 2022, because it’s the ultimate gateway drink for the cocktail curious. College Football’s tripling the size of the playoffs, but it’s facing an ancient g...

6 Des 202221min

⌚ “Rolex or Folex?” — Rolex’s used Rolexes. The B-21 Bomber’s anti-war plane. Netflix’s preview club.

⌚ “Rolex or Folex?” — Rolex’s used Rolexes. The B-21 Bomber’s anti-war plane. Netflix’s preview club.

Rolex is launching its own certified pre-owned Rolex business because the trend is your friend. Northrop Grumman just unveiled the most expensive bomber plane in history, but it may end up being the c...

5 Des 202220min

đŸ„ “Year of the Nugget = 2023” — Chicken’s price plummet. Loop’s baby rental. SBF’s Bystander Effect.

đŸ„ “Year of the Nugget = 2023” — Chicken’s price plummet. Loop’s baby rental. SBF’s Bystander Effect.

Apply for TBOY Social Media Manager: https://tally.so/r/3yX9OgFinally, the price of 1 thing in the economy has fallen — The Chicken Wing. FTX founder Sam Bankman-Fried is accused of fraud, yet he just...

2 Des 202221min

🎣 “Fishing Mecca” — Bass Pro Shops’ hotel. Tesla’s brand reversal. The Railroad Grinch.

🎣 “Fishing Mecca” — Bass Pro Shops’ hotel. Tesla’s brand reversal. The Railroad Grinch.

The 7th biggest pyramid on Earth is actually in Tennessee, it’s a hotel, and it’s owned by Bass Pro Shops. Everyone's talking about Twitter and Elon, but what’s going on at Tesla? 3 bad things. And wh...

1 Des 202220min

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