Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!
You Beauty13 Okt

Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!

Picture this: You're at the top of your game at Australia's biggest beauty retailer, then you quit to bet everything on bodycare. Not once, but twice. Sounds like a risky move, right?

When two former beauty executives leave their dream jobs to launch a bodycare brand, the industry pays attention. When that first brand sells out in 72 hours, people take notice. But when they follow it up by launching a second brand that flies off supermarket shelves nationwide? That's when you know you're dealing with serial entrepreneurs who've cracked the code.

Camille and Georgie, the founders behind Bronte and SOMA, share their journey from corporate beauty to launching two successful Australian brands. They reveal what it takes to succeed in the competitive beauty market, the personal story behind the Bronte name (featuring Camille's 99-year-old Italian grandmother), and their honest takes on cult products versus overhyped launches.

PRODUCTS MENTIONED:

Bronte Fragrance-Free Body Cleanser $17

Bronte Sea Salt Body Cleanser $17

Bronte Santal Body Lotion $18

SOMA Body Wash $18

Cosmetics 27 Baume 27 Advanced Formula $213 - $281

Diptyque Fragrances & Candles

Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum $300 - $911

Glow Recipe Dew Drops $62

The Ordinary

La Roche-Posay Australia

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    CREDITS:

    Hosts: Kelly McCarren

    Guest: Camille Peressini & Georgie Gilbert

    Producer: Sophie Campbell

    Audio Producer: Tegan Sadler

    Hydralyte is Australia’s #1 Oral Rehydration Solution*
    *No. 1 claim based on IQVIA SCAN Mat to 26th July 2025.

    Just so you know — some of the links in these notes are affiliate links, which means we might earn a small commission if you buy through them. It doesn’t cost you anything extra, and it helps support the show. Happy shopping!

    Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.

    Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe

    See omnystudio.com/listener for privacy information.

    Episoder(1455)

    What's The Difference Between Face And Body Sunscreen?

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    30 Jan 202211min

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    27 Jan 202215min

    The 13 Fragrances That Are Cult For A Reason

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    26 Jan 202219min

    The Discontinued Cult Fave That's Finally Back

    The Discontinued Cult Fave That's Finally Back

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    25 Jan 202217min

    Why We Get Tiny White Spots On Our Face & Body

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    24 Jan 202220min

    The Korean Beauty Brands That Are Worth The Hype

    The Korean Beauty Brands That Are Worth The Hype

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    23 Jan 202212min

    The $37 Lip Plumper You Won’t Be Able To Live Without

    The $37 Lip Plumper You Won’t Be Able To Live Without

    A good glossy plumper is hard to find. Sometimes they're too sticky, sometimes they sting a little. So what if there was a lip gloss that got it just right? In today's episode Kelly shares the lippy she emptied over summer and the product that has kept her skin soft as a baby's bottom. Plus Leigh shares her go-to root cover for between salon trips and what she shopped over the break! THE END BITS All the wonderful products mentioned in today's episode can be found below! SPENDY Leigh: Colour Wow Root Cover Up in Medium Brown, $50 Kelly: Weleda Stretch Mark Massage Oil, $28.95 SAVEY: Leigh: Vela Days Oil Infusion Canna Complex Fortifying Oil Serum, $102 Kelly: Shhh Silk Oversized Pink Silk Scrunchie, $30 EMPTY Kelly: Fenty Beauty Gloss Bomb Heat Lip Luminizer + Plumper In Fu$$y Heat, $37 SHOP MY STASH Leigh: Drunk Elephant D Bronzi Anti Pollution Sunshine Drops, $51 Kelly: Garnier Micellar Cleansing Water, $13.50 CREDITS Host: Kelly McCarren & Leigh Campbell Producer: Gia Moylan & Mikayla Floriano Audio Producer: Leah Porges GET IN TOUCH: Got a beauty question you want answered? Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386. Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures. Just by reading or listening to our content, you’re helping to fund girls in schools in some of the most disadvantaged countries in the world - through our partnership with Room to Read. We’re currently funding 300 girls in school every day and our aim is to get to 1,000. Find out more about Mamamia at mamamia.com.au Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    20 Jan 202216min

    Your Go-To Guide To Lash Serums, Tints & Extensions

    Your Go-To Guide To Lash Serums, Tints & Extensions

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    19 Jan 202216min

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