The Apple Controversy: Apps Gone Free & Indie App Santa Removal Explained

The Apple Controversy: Apps Gone Free & Indie App Santa Removal Explained

In this emergency video, Steve shared his take on the Apple controversy surrounding Apps Gone Free campaigns.

Indie developers are struggling to grow apps while Apple cracks down, but Steve explains how free campaigns can still generate massive results – like $90K in revenue – and why Apple might be restricting them.

In this video, you’ll learn:

✅ Why our Indie App Santa app was removed from the App Store

✅ How Apps Gone Free campaigns can skyrocket downloads and revenue

✅ The safe growth hacks that still work for indie developers

✅ Steve’s perspective on Apple’s controversial policies

You can also watch this video here: https://www.youtube.com/watch?v=2S8Lqu_50EM

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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Episoder(968)

650: How to Rank Higher on Google Play with Muhaiber Muzaffar

650: How to Rank Higher on Google Play with Muhaiber Muzaffar

Coming up is a coaching call with a developer of Google launcher themes. You will discover what really impacts keyword rankings on Google Play, how many times you should repeat a keyword in the long description and finally how to create a developer account that helps all your apps get higher rankings.

17 Mai 201823min

My Favorite Subject Line Formula for PR

My Favorite Subject Line Formula for PR

Are you looking to get PR for your app launch? Well, you're going to discover my all-time favorite and most effective subject line formula to help you get press. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/fe2zWVVaE5Y

16 Mai 20185min

649: How to Decrease Your Uninstall Rate with Kara Dake

649: How to Decrease Your Uninstall Rate with Kara Dake

Today's guest is a Kara Dake, VP of Growth & Partnerships at CleverTap, and a specialist in mobile user acquisition and retention. She shares how one company surveyed their uninstalled users, so they can decrease their uninstall rate, how using a person's name can increase engagement with your push notifications and common mobile marketing mistakes you should avoid. Kara Dake is the VP Growth & Partnerships at CleverTap.

15 Mai 201831min

648: “Success” as an Indie with Rylan Evans

648: “Success” as an Indie with Rylan Evans

Today's guest is a self-taught independent iOS developer who has seen some major wins with his first few apps. You will discover how changing his screenshots led to a significant increase in downloads, the websites he used to learn how to code and finally what "success" really means in life. Rylan Evans is an independent iOS developer.

10 Mai 201831min

647: Meet the Founder with 3 Weather Apps in the Top 100 with Suraj Hemnani

647: Meet the Founder with 3 Weather Apps in the Top 100 with Suraj Hemnani

Today's guest is the founder of a company with 3 popular apps within the top 100 of the weather category. You will discover how native ads are generating the majority of their revenues, how they partnered with influencers such as the Grumpy Cat and how they doubled their organic downloads with ASO. Suraj Hemnani is the Co-Founder at Weather Creative Inc.

8 Mai 201832min

Do I Need a Social Media Presence for an App Launch?

Do I Need a Social Media Presence for an App Launch?

Do you need a social media presence on all the social media networks like Twitter, Instagram, Facebook and Snapchat for your app launch? Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/ryluRt9TPBM

7 Mai 20185min

646: How to Get More Downloads for a Music Streaming App with Issac Grunwald

646: How to Get More Downloads for a Music Streaming App with Issac Grunwald

Coming up is a coaching call with the creator a Jewish music streaming where you will discover how to find new keywords for a niche app, how to optimize your app title and subtitle and finally my favorite growth hack for a subscription app. Issac Grunwald is the Co-Founder of ShiraLi.

3 Mai 201816min

645: Influencer Marketing & User Acquisition with Chen Wang

645: Influencer Marketing & User Acquisition with Chen Wang

Coming up is a presentation from our App Masters Connect event in Santa Monica where Chen Wang, CTO at Boost Insider, will share how to choose the right influencers, why focusing on YouTube subscriber numbers is misleading and what type of content works best. Chen Wang is the CTO at Boost Insider.

1 Mai 201832min

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