The Most Important Element of App Store Optimization (ASO Keyword Research)
App Marketing by App Masters24 Nov

The Most Important Element of App Store Optimization (ASO Keyword Research)

ASO is getting harder, with more AI-generated apps, more competition, and more developers fighting for the same high-volume keywords. But there’s one core ASO principle that still moves the needle… and most beginners miss it completely.

In this video, Steve P. Young breaks down the single most important element of ASO you MUST nail if you want real organic downloads:

👉 Finding the right, low-competition, high-intent keywords.

Steve shows exactly how to uncover high-value keywords using ASOMobile, how to spy on your competitors, and how to find the “hidden gem” terms that big brands ignore, but indie developers can rank #1 for.

If you're trying to grow your app with ASO in 2026, this video will save you months of frustration.

You’ll Learn:

✅ How to find low-competition, high-intent keywords your competitors ignore

✅ Why ASO alone is not enough unless you master keyword selection

✅ How to reverse-engineer top competitors like CalAI

✅ Real case study: How one app went from $0 → $2K/month → 5-figure exit just by changing one keyword

Tools Mentioned:

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

It’s built for indie developers and pros alike, and gives you real data to grow your app faster.

This Black Friday, get 50% off any plan, for any period at - http://bit.ly/49y6rEP

You can also watch this video here: https://www.youtube.com/watch?v=bV5_OwDB35o⁠

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: https://appmasters.com/academy/

*********************************************

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

It’s built for indie developers and pros alike, and gives you real data to grow your app faster.

This Black Friday, from November 24 to 30, get 50% off any plan, for any period — at http://bit.ly/49y6rEP

*********************************************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

*********************************************

Episoder(977)

Best Free ASO Tool: App Radar Overview

Best Free ASO Tool: App Radar Overview

If you are on a budget and you are looking for an ASO tool which can help you find new keywords, seamlessly integrate with your ASO workflow, and help you track keyword rankings -- my recommended go-to tool is App Radar. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=lqiumZ7bVEU

12 Jun 201911min

735: Bring Value Before Building More Features with Chris Noto

735: Bring Value Before Building More Features with Chris Noto

Today's guest built a sports mindset coaching app. You will discover how he used sports meme accounts to drive targeted low-cost downloads, what works better Instagram stories or posts and how he decided to bring value first within his app instead of focusing on building more and more features. Chris Noto is the Founder at HeadSharp Performance Corp

11 Jun 201935min

734: How to 10X Downloads with Localization with Reza Abdolahi

734: How to 10X Downloads with Localization with Reza Abdolahi

Want to know simple strategies that you can use to grow your downloads? Well today's guest talks about what he did to 10X his downloads by localizing his app. Also, you will discover what strategies did not work for him and his paid apps and how having an app video increased his sales. Reza Abdolahi is the Founder, iOS Developer and Project Manager at Eccentric Team.

4 Jun 201936min

Apple Search Ads: How to Discover New Keywords

Apple Search Ads: How to Discover New Keywords

Want to know how to scale your Apple Search Ads? You will learn how to set up a campaign that allows Apple to discover new keywords and how to scale your Apple Search Ads. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=oZla1f1tE0k

31 Mai 20198min

Apple Feature: What to Do After You Get Featured by Apple

Apple Feature: What to Do After You Get Featured by Apple

Did you get an Apple Feature? What to know what to do to maintain your success. Well in this video I cover ways you can leverage the increases in keyword rankings along with the social proof that comes with an Apple Feature. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=D2fHofFcVfo

29 Mai 20197min

733: How to Find the Right App Ideas with Gary Levitt

733: How to Find the Right App Ideas with Gary Levitt

Want to know if your app idea is going to be successful? Well you're about to discover how today's guest researches his ideas along with a super cool Chrome Extension. Also, he share how he got his initial growth, how changing to a subscription model has helped his business and lastly how he found his app developer and now co-founder. Gary Levitt is the Co-Founder at Future Moments.

28 Mai 201934min

Guaranteed App Downloads Growth with App Store Optimization (ASO)

Guaranteed App Downloads Growth with App Store Optimization (ASO)

You will discover how to guarantee an increase in app downloads using app store optimization. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=qZw2a47Okkw

22 Mai 20199min

732: How to Optimize Your ASO Workflow with Thomas Kriebernegg

732: How to Optimize Your ASO Workflow with Thomas Kriebernegg

Coming up, we have the CEO of App Radar. You will discover why niching down is so important for growth, how App Radar will optimize your ASO workflow and how to optimize your Apple Search Ads. And one more thing, the ups and downs of running a SaaS company. Thomas Kriebernegg is the CEO and Co-founder at App Radar.

21 Mai 201931min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
finansredaksjonen
rss-vass-knepp-show
livet-pa-veien-med-jan-erik-larssen
pengepodden-2
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
okonomiamatorene
utbytte
rss-markedspuls-2
lederpodden
rss-sunn-okonomi
rss-fri-kontantstrom
rss-impressions-2
aksjepodden