004 Daniel Waide: Omnipresence With Digital & Virtual Fitness

For episode 65 we invite Dave Tillman to join the podcast and discuss service automation and how Service Channel's new partnership with Ecofit can explore a whole new level of customer support. What's going to separate the guru genius brands from others, execution engines. Collection of data, enterprise platforms, automation (AI) and human capital will be key differentiators. Listen in as David shares the experiences that other industries have implemented and how it has created efficient operations and reduce costs for their businesses. Along with IOT providing data for owners to better manage their customer experience.

2 Maj 201820min

For episode 64 we recap IHRSA 2018 and listen in to the Round Table discussion on Artificial Intelligence - The Future is Here. The round table panel consisted of Jeff VanDixhorn, Bryan K. O'Rourke and Victor Belfor while moderated by Delphine Carter and sponsored by Daxko.  Listen as the panel shares their thoughts on AI. Where has Artificial Intelligence come from, how does it relate to today's world and where is it going in the near future. AI is here, what does this mean to your business and how will you adjust? Use the tools to customize your business and keep your connections personal and scaleable. Enjoy the listen to the live Round Table from IHRSA 2018!

6 Apr 20181h 10min

For episode 63 we sit down with CEO of Motosumo, Kresten Juel Jensen. Technology in the Group Fitness space has recently been a big trend. How do we address the challenges in this space and address the changes? Group Fitness has the potential to create a community where members stay with a facility for years. There is a whole new level to this community and engagement that fitness technology can provide. Catering to the variety of goals to those that attend classes is challenging. On Episode 63 we discuss how you can individualize, personalize or identify the common drivers that all groups have to motivate them and get them to come back. Kresten explains how we use the data to get that effect through technology in the most positive and successful manner. About Motosumo Motosumo is one network connecting people participating in group training. One that makes people come back and invite others to adopt the good habit of training together. 2018 will be yet a very interesting year with the recent investment round fueling the growth of Motosumo in Europe and US as the first mobile only service connecting every participant in group training. In a real time. A unique combination of coaching, gaming, and social network. Available to any gym, independent of hardware. For bikes and equipment without sensors, Motosumo is the first application in the World to use the built-in motion sensors of the phone to compute all relevant training metrics. www.motosumo.com

13 Mars 201819min

For episode 62 we sit down with Co-Founder of Moon Mission Media, Brandi Bergeron. As a Social Media Practitioner, Digital Business Strategist and Marketing Enthusiast Brandi helps people, businesses and brands develop and promote elevated marketing messages to engage, delight and convert current and future clients. There are changes in the social world and we need to think about how we adjust. Facebook threw us a curve and Brandi has a new outlook on the process. Listen in to learn and understand what relates to today's world in the social media and marketing industry. Don't undervalue engagement. Just because you are on social media, are you actually maximizing your time with people and conversations you want your business to be a part of? Engage, connect and listen. Thanks Brandi for being such a wonderful thought leader, mentor and insightful guest!

28 Feb 201831min

For episode 61 we pick the brain of Area General Manager and Director of Sales and Marketing at West Wood Clubs and IHRSA Board Member, Alan Leach. Alan is a regular speaker and presenter on sales and marketing for top business organizations around the world. Listen and learn how you can invest and make a difference in your members' fitness experiences. Also, learn what good marketing and bad marketing means in our industry. Don't loose hindsight of the original principles behind marketing. Marketing is not just advertising, it is everything you do. Thank you Alan for bring such insightful thoughts to our listeners!

19 Feb 201841min

For episode 60 we catch up with CEO of Discover Strength, Luke Carlson. We were honored with his time at ChinaFIT and look forward to the future connections with such young talented man. Listen in as we discuss the Chinese market and the technology implementations Luke uses at Discover Strength. We thank Luke for his time and appreciate his insights.

8 Feb 20189min

On today's episode, we talk IHRSA 2018 and share Bryan K. O'Rourke's presentation from last year's presentation, "Poised for Expansion. The Future of the Fitness Industry." Listen in as as Bryan discusses key trends that are impacting the industry and laying the ground work for 300% growth in the near future for the industry space. Consumer trends, technology trends, economic trends and globalism and how these things will converge to create a much larger market place then today. The International Health, Racquet & Sportsclub Association (IHRSA) is the fitness industry's only global trade association. IHRSA represents over 10,000 for profit health and fitness facilities and over 650 supplier companies in 71 countries. IHRSA's mission is to grow, protect and promote the health and fitness industry, and to provide its members with benefits that will help them be more successful. The IHRSA 2018 Convention & Trade Show will be held in San Diego, CA, March 21-14, 2018. You can find out more at https://www.ihrsa.org/

24 Jan 201838min

For episode 58 we catch up with CEO of Anytime Fitness, Chuck Runyon. A great discussion around his recent book titled "Love Work" and how to create a high performance culture within the workforce. As a leader or influencer, we are looking to help shake our culture to make it the best place, work. Go to work happy, leave work gratified. "You should never have to miss life's most important moments." Ask yourself, do you know what your employee value proposition is? Learn how to create and implement this value prop by listen to this episode with our dear friend, Chuck Runyon.

11 Jan 201825min