Ep. 466 wine2wine Session Recordings | Wine Meets Wellness
Italian Wine Podcast Episode 466: Wine Meets Wellness: A new demand for transparency in wine. What are the trends in wellness, and who are these drinkers? Modern consumers want transparency about what’s in their wine – from ingredient labelling, to label transparency. A new wave of wine marketers is exploiting this by creating a category called “clean wine”, using the language of wellness, while disparaging the wine industry Join Felicity Carter and Rebecca Hopkins to learn more about how to navigate these trends. Audio from the wine2wine 2020 session with Felicity Carter & Rebecca Hopkins Italian Wine Podcast is a proud media partner of wine2wine2020. Visit www.wine2wine.net for more information.
22 Dec 202031min
Ep. 465 Gus Zhu MW
Italian Wine Podcast Episode 465: Monty gets a word with Gus Zhu MW Gus entered the wine world as a wine educator under the guidance of Fongyee Walker MW and Edward Ragg MW, the founders of Dragon Phoenix Wine Consulting. In 2017, he graduated with the Master of Science degree in Viticulture and Enology from UC Davis. During his time at UC Davis, he also gained winemaking experience as a cellar hand at Napa’s Cakebread Cellars, as well as hospitality and direct-to-consumer sales experience at Napa’s Hall winery. guszhu.com/
21 Dec 202027min
Ep. 464 Steve Raye U.S. Market-Ready | Put Your Money Where Their Mouth Is
Italian Wine Podcast Episode 464: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. Find all the resources and examples Steve describes in this podcast on his website, listed below. How important are in store tastings? Can they still happen during COVID-19? They can probably be the most affective tool that wine&spirits brands can benefit from. They address key needs such as: do customers like the products? Can they buy it right then? Do they have any questions? After an in store tasting, it is also important to achieve a good goal, which is a 30% conversion rate. Listen to this episode and make it happen yourself! Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/
20 Dec 202013min
Ep. 463 #everybodyneedsabitofscienza | Andrea Agnelli Question
Be honest... You have asked Santa for a good ole episode? Well, here it is! And---- don't worry, we ain't going anywhere for them holidayz! Musical Guest: Makaih Beats - check it out here open.spotify.com/artist/3FpeZ9RfO…b2?autoplay=true
17 Dec 202012min
Ep. 462 wine2wine Session Recordings | Hacking the Wine Culture in Africa
Italian Wine Podcast Episode 462: Hacking the Wine Culture in Africa Catch up on the wine2wine 2020 hosted by Tinashe Nyamudoka and Temitope Akintola. Tinashe and Temitope give an overview of the wine market in Zimbabwe and Africa, in general, including recent developments in the imported wine market. Special attention is paid to lifestyle and trends. Italian Wine Podcast is a proud media partner of wine2wine2020. Visit www.wine2wine.net for more information.
16 Dec 202035min
Ep. 461 wine2wine Session Recordings | Wine and Allyship
Italian Wine Podcast Episode 461: Wine and Allyship | Why Diversity, Equity, and Inclusion are Good for the Wine Business Julia Coney and Elaine Chukan Brown lead the session from wine2wine 2020. Over the past several months, the U.S. has gone through a new civil rights movement, where allyship can no longer be performative. Wine consumers are diverse in terms of age and race. Now is the time for the industry to change its perception of a wine consumer and how speaking up on social issues inspires new wine drinkers. Italian Wine Podcast is a proud media partner of wine2wine2020. Visit www.wine2wine.net for more information.
15 Dec 202031min
Ep. 470 Rebecca Severs
Italian Wine Podcast Episode 470: Monty has a chat with Rebecca Severs Rebecca is the owner of Memphis's only Southeastern Italian restaurant and wine bar. Together with her husband, Chef Jason Severs, she is recreating the regional cuisine of his family, renditions of antipasto, salads, meats and seafood, over 50 Italian cheeses, plus homemade pasta, bread, and desserts. Nearly eighteen years ago, Rebecca and Jason Severs decided to open a restaurant in Memphis at the same time they decided to get married. After three years of planning and looking for the perfect location, their dream was finally realized. Jason's family is from Capurso, Italy. It is a small town outside of Bari, which is the capital of Puglia, and that's why they decide to preserve his family's culinary roots.
15 Dec 202017min
Ep. 460 Dr. Josef Schuller MW
Italian Wine Podcast Episode 460: Monty gets a word with Dr. Josef Schuller MW. "Pepi" Schuller has done much to advance wine education, not just in Austria but worldwide, by founding the Austrian Wine Academy and serving as chairman of the Institute of Masters of Wine. Listening to his words one can appreciate wine's power to bring people together. Italy and Austria share many ties and the Austrian Wine Academy is a wonderful resource right next door. www.weinakademie.at/english.php
14 Dec 202028min
