How Storytelling Makes a Difference (and How to Do It Well)
Grammar Girl Quick and Dirty Tips for Better Writing13 Aug 2021

How Storytelling Makes a Difference (and How to Do It Well)

As much as we'd like to believe that people are convinced by facts, years of cognitive research show that we are convinced by stories and emotions (and then we often find facts to support our decisions). Since storytelling matters, we talked about how to do it well.

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