59: How to Create an EPIC Physical Product (PAX) which is sold over 500,000+ times with James Monsees

PAX Labs is changing the way we look at smoking. The beautiful elegance of the product is restoring luxury to the vaping world. But, developing a product that essentially sold itself for the first two years required an innovative approach to need finding. In this episode you will learn: What goes into developing a product so innovative that it is its own category The T-Shaped principle when it comes to building an effective and harmonious team How to use personal experience to develop a product that achieves immediate market response Secrets in finding that sweet spot between the product and market to achieve epic growth The "lights out" approach to mass-producing with affordability, scalability, and expertise & much more!