The Crazy Story Behind Hornblasters' Rise  | Matthew Heller DSH #1351
Digital Social Hour23 Huhti 2025

The Crazy Story Behind Hornblasters' Rise | Matthew Heller DSH #1351

🚨 The Crazy Story Behind Hornblasters' Rise 📈 is here! 🚨 Dive into the wild journey of Matthew Heller, the mastermind behind Hornblasters, as he shares how his humble beginnings sparked a booming business making air horns a cultural phenomenon. From being raised by a professional clown in Florida to hacking NASA as a teen, to working with the FBI and eventually launching Hornblasters, this episode is packed with jaw-dropping moments and valuable insights. 💡


🎙️ Join Sean Kelly on the Digital Social Hour as Matthew reveals his journey through tech innovations, building a brand, and even navigating wild PR moments like his infamous truck incident. Plus, hear how Hornblasters became one of the first brands to go viral on YouTube and why it’s still going strong after 23 years! 🚛🎺


Don't miss out on this inspiring and entertaining story that proves success can come from the most unexpected places. Watch now and subscribe for more insider secrets! 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀


📢 Join the conversation in the comments below—what shocked you the most about Matthew’s journey? Let’s hear it! 👇


CHAPTERS:

00:00 - Intro

00:56 - Growing Up with a Single Mother, Professional Clown

01:55 - Getting Into Technology and Innovation

02:45 - Early Hacking Days and Experiences

03:39 - FBI Job Offer and Career Opportunities

05:59 - Today's Sponsor: Kinsta Free Month

08:08 - Early Jobs After FBI Experience

09:58 - Exploring Notion and Productivity Tools

14:58 - Aires: Insights and Impact

17:34 - Understanding the Patriot Act

18:53 - Dropping Out: Risks and Rewards

20:00 - FBI: Inside Perspectives

21:30 - Hacking: Skills and Ethics

22:45 - Tariffs: Economic Implications

24:04 - Kik: Messaging App Overview

24:56 - Five Nights at Freddy’s: Game Analysis

25:35 - Mike Busey: Influencer Insights

26:58 - Tattoos: Personal Stories and Meaning

27:22 - Where to Find Matthew Online


APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application

BUSINESS INQUIRIES/SPONSORS: jenna@digitalsocialhour.com


GUEST: Matthew Heller

https://www.instagram.com/mattfromhornblasters/


SPONSORS:

AIRES TECH: https://airestech.com/

NOTION: https://www.notion.com/


LISTEN ON:

Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015

Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759

Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/


The views and opinions expressed by guests on Digital Social Hour are solely those of the individuals appearing on the podcast and do not necessarily reflect the views or opinions of the host, Sean Kelly, or the Digital Social Hour team.


While we encourage open and honest conversations, Sean Kelly is not legally responsible for any statements, claims, or opinions made by guests during the show. Listeners are encouraged to form their own opinions and consult professionals for advice where appropriate.


Content on this podcast is for entertainment and informational purposes only and should not be considered legal, medical, financial, or professional advice.


Digital Social Hour works with participants in sponsored media and stays compliant with Federal Communications Commission (FCC) regulations regarding sponsored media. #ad


#hornblastersstory #businessideas #trainhorn #businessenglish #personalgrowth

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