Brand Building: He left corporate America after being told to hide his success.

Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Charles Cofield.

Thanks! The transcript from this episode of Money Making Conversations Masterclass features an inspiring and high-energy interview with CPA and financial educator Carter Cofield, co-founder of Melanin Money. Here's a breakdown of the key highlights and takeaways:

🔑 Key Themes & Takeaways 1. Melanin Money: A Mission-Driven Firm

Co-founded by Carter Cofield and a financial advisor friend to serve the Black community.
Focuses on helping business owners save on taxes and invest wisely.
Aims to close the wealth gap and promote financial independence.

2. Authenticity as a Brand

Carter left corporate America after being told to hide his success and identity (e.g., facial hair, tattoos, car).
Built his brand by being unapologetically himself—fun, energetic, and passionate about financial literacy.
His authenticity has helped him connect with a wide audience and become a standout in a traditionally “boring” industry.

3. Personal Tragedy & Financial Awakening

Lost both parents by age 16.
Used grief as motivation to excel academically and professionally.
Learned the importance of financial literacy after receiving only $5,000 from a $25,000 life insurance policy following his father’s death.

4. Financial Literacy & Health

Believes “health is wealth and wealth is health.”
Poor financial decisions often lead to poor health decisions (e.g., fast food due to affordability).
Financial stress can directly impact physical and mental well-being.

5. Melanin Money Awards

Annual event in Atlanta (July 18–20) celebrating Black wealth and financial milestones.
Awards given for reaching net worth goals ($100K, $500K, $1M, $10M).
Designed to make wealth-building visible and celebrated in the Black community.

6. Generational Wealth: Redefined

Not just about leaving money to your kids.
True generational wealth means your money lasts for multiple generations.
Involves setting up trusts, investments, and financial education for future heirs.

7. Free Weekly Financial Classes

Carter hosts free money classes every Wednesday at 7 PM ET.
Accessible via his Instagram: @cofield_advisors

💬 Notable Quotes

“Fear is Finally Exiting Average Reality.”
“It’s okay to sleep in late when your money woke up early.”
“The scariest thing is getting to the end of your life and realizing you never truly lived.”

#SHMS #STRAW #BEST

Support the show: https://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

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Uplift: She challenges the anti-aging narrative and replaces it with a pro-aging.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Germaine Bolds-Leftridge. 💼 Business Overview I Know Skincare: A skincare brand created to empower women—especially Black women—by embracing their real age and promoting self-care. Mission: To challenge the anti-aging narrative and replace it with a pro-aging, affirming message: “#RealAge.” Inspiration: Germaine’s late mother, whose glowing skin and wisdom about self-care sparked the brand’s creation. 💡 Key Insights Anti-Aging vs. Pro-Aging: Germaine rejects the term “anti-aging,” advocating instead for embracing the natural aging process as a privilege and a journey. Target Market: Primarily Black women over 40, though the products are inclusive and used by a diverse customer base. Marketing Strategy: Focused and intentional—Germaine emphasizes the importance of knowing your audience and not trying to market to everyone. Cultural Relevance: The brand is rooted in cultural pride, self-affirmation, and economic empowerment, drawing parallels to movements like Black Wall Street. 🧠 Business Wisdom “The win happens in the fourth quarter.” “If you don’t like what you see, do something about it.” “You can’t sell to everyone. Know your audience and serve them well.” 📦 Bonus Highlights Dragonfly Symbolism: Represents transformation and resilience—core themes of the brand. Clinical Testing: Products are tested specifically on Black women to ensure effectiveness for their unique skincare needs. Legacy Building: Germaine’s goal is to create generational wealth and a lasting legacy for her family and community. #AMI #STRAW #BEST #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

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