Ep #14 Founder Of THIS: 'It Started As A Business Opportunity. Now I'm So Obsessed With The Mission That I Sought Therapy' With Andy Shovel
Greater Than Myself19 Joulu 2023

Ep #14 Founder Of THIS: 'It Started As A Business Opportunity. Now I'm So Obsessed With The Mission That I Sought Therapy' With Andy Shovel

Andy Shovel, the founder of the vegan meat company THIS, knew he wanted to be an entrepreneur since he was 18 years old. He didn't pay much attention to studying and started his first business while still at university. Being a successful entrepreneur seemed to be the ultimate fulfillment… until one day he discovered something Greater Than His Business.

THIS started as a 'great business opportunity,' and Andy didn't expect that animal welfare would become his life mission. A mission so unbelievably strong that now it distracts him from day-to-day work and leads him to start therapy.

Join Andy and me in this vulnerable and inspiring conversation where he shares his beliefs:

  • Anyone from a privileged background has an obligation to give back.
  • Having a mission is not as 'rosy' as it may seem.
  • BUT it transforms one’s life and brings an unprecedented amount of meaning and fulfillment.

00:00 Introduction 04:47 The Evolution of Personal Beliefs and Values 14:56 The Role of Privilege in Personal Success 21:13 The Pursuit of Fulfillment and Purpose 28:10 The Challenges of Being Passionate About a Cause 29:20 Finding Your Cause and Passion 33:08 When To (Not) Judge Others 38:00 The Magnitude of Animal Suffering 41:08 The Transition to a Plant-Based Diet 42:39 The Hypocrisy Argument 46:16 Quality And Values At THIS 51:41 Recommended Resource

Resources:

Jaksot(17)

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