AI vs Internet Transformation
AI adoption is accelerating faster than the internet era, and in this episode Neil and Eric break down what that means for jobs, brands, and businesses. They debate early vs late adoption, enterprise AI inertia, OpenAI vs Google Gemini, and why brand moat still matters in an AI world. From ChatGPT and Claude to switching costs and enterprise politics, this episode challenges you to rethink how fast you need to move in the AI transformation. Key Takeaways AI adoption is happening faster than the internet Brand is still the ultimate moat Enterprise AI switching costs are lower than you think Chapters: (00:00) Internet vs AI Adoption Speed (02:13) Why AI Is Accelerating Faster (04:02) AI Job Loss and Enterprise Lag (05:13) Early vs Late Adopter Strategy (10:27) AI Content and Newsjacking (13:49) Why Brand Is the Real Moat (20:09) AI Model Switching Costs (23:13) Enterprise AI Buying Decisions

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Humans Are No Longer The Moat

Humans Are No Longer The Moat

Neil and Eric debate whether AI will replace talent or simply amplify it, reacting to claims that AI-first hiring will build lean $100M companies. They break down AI hiring strategy, AI talent vs expe...

18 Helmi 19min

4 Types of Workers Right Now

4 Types of Workers Right Now

Neil and Eric break down the viral AI 2x2 chart: dead weight, slop cannons, steady hands, and turbo brains. They explain why AI amplifies judgment, how most marketers misuse AI for content and outreac...

17 Helmi 19min

How OpenClaw Creates 100k view X Articles

How OpenClaw Creates 100k view X Articles

This episode of Marketing School with Neil and Eric breaks down how OpenAI-powered tools are driving 100,000+ X views, booking meetings, and reshaping enterprise marketing strategy. Neil and Eric deba...

16 Helmi 20min

The Luxury Era of The Creator Economy Has Arrived

The Luxury Era of The Creator Economy Has Arrived

Neil and Eric break down how TBPN scaled to $10M+ in podcast revenue with $300+ CPMs, 20 ads per episode, and high-value B2B sponsors, proving niche audiences can outperform massive reach. They debate...

12 Helmi 20min

Where SEO Products Are Going

Where SEO Products Are Going

In this episode, Neil and Eric break down where SEO products are headed as AI automation accelerates, from on-page fixes and content creation to promotion, links, and social distribution. They explain...

11 Helmi 23min

The AI Prompt That Writes $100k Sales And Email Copy For You

The AI Prompt That Writes $100k Sales And Email Copy For You

In this episode, hosts Neil and Eric break down how AI is changing copywriting, marketing, and hiring standards. They debate when AI helps versus when it creates lazy work, share real examples from hi...

10 Helmi 21min

10 Business Moats That Actually Protect Your Marketing

10 Business Moats That Actually Protect Your Marketing

In this episode, hosts Neil and Eric break down 10 proven business moats that protect your marketing and drive long term growth. From switching costs and brand power to community, distribution, talent...

9 Helmi 19min

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