309 | Build a Business They Want to Buy with John Warrillow

Grab the Pro Brand Strategy Blueprint and start building your brand ecosystem→ https://brandmasteracademy.com/pro-brand-strategy-blueprint-fbWhy Most Agencies Are Impossible to Sell (And How to Fix It)Most agencies are built around the founder… which makes them incredibly hard to sell. In this conversation with Built To Sell author John Warrillow, we unpack why most creative businesses become bottlenecks — and how niching, productizing services, and systemizing your process can turn an agency into a scalable company.You’ll learn:• Identify why most agencies become founder-dependent and unsellable• Choose a hyper-niche that makes your agency referable and valuable• Productize your services so your business can run without you• Apply the TVR framework to build scalable, repeatable offers