Why Google Search feels like it’s gotten worse

Why Google Search feels like it’s gotten worse

If you’ve been listening to Decoder or the Vergecast for a while, you know that I am obsessed with Google Search, the web, and how both of those things might change in the age of AI. But to really understand how something might change, you have to step back and understand what it is right now. So today I’m talking with Verge platforms reporter Mia Sato about Google Search, the industries it’s created, and more importantly, how relentless search engine optimization, or SEO, has utterly changed the web in its image. Mia and I really dug into this to explain why search results are so terrible now, what Google is trying to do about it, and why this is such an important issue for the future of the internet. Links: How Google is killing independent sites like ours — HouseFresh How Google perfected the web — The Verge The people who ruined the internet — The Verge A storefront for robots — The Verge The end of the Googleverse — The Verge The unsettling scourge of obituary spam — The Verge What happens when Google Search doesn’t have the answers? — The Verge The AI takeover of Google Search starts now — The Verge AI is killing the old web, and the new web struggles to be born — The Verge Google is starting to squash more spam and AI in search results — The Verge Ethics Statement — The Verge Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Kate Cox and Nick Statt and was edited by Callie Wright. Our supervising producer is Liam James. The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Anthropic doesn't trust the Pentagon, and neither should you

Anthropic doesn't trust the Pentagon, and neither should you

My guest today is Mike Masnick, the founder and CEO of Techdirt, the excellent and long-running tech policy blog. Mike has been writing about government overreach, privacy in the digital age, and othe...

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Hasbro's CEO lets AI Peppa Pig help design toys

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Zillow's CEO on growth during a housing crisis

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Today, I’m talking with Zillow CEO Jeremy Wacksman. Zillow is one of those apps that really exemplifies what you might call the smartphone era of software: the company built a great mobile app for loo...

2 Maalis 1h 5min

Inside Xbox's executive shakeup

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Today, we’re talking about the future of Xbox. Phil Spencer, a two-time Decoder guest who’s led Xbox for more than a decade, is stepping down. But in a shocking twist, his deputy long-assumed successo...

26 Helmi 43min

Hank Green lets loose on YouTube, billionaires, and algorithms

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Today, I’m talking with Hank Green, a longtime friend of Decoder and the co-founder and now former owner of Complexly, an online education company he started with his brother John in 2012. I say forme...

23 Helmi 1h 11min

Money no longer matters to AI's top talent

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Today we're talking about the war for AI talent. Right now, the hottest job market on the planet is for AI researchers. And the vast majority of these people are concentrated into a small number of hu...

19 Helmi 41min

Let's talk about Ring, lost dogs, and the surveillance state

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Today, we're talking about the camera company Ring, lost dogs, and the surveillance state. Since it aired for a massive audience at the Super Bowl, Ring’s Search Party commercial has become a lightnin...

16 Helmi 27min

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