The Truth About Going Viral (Artists BEWARE) #246
"Viral" has become a triggering word for most artists. The community is extremely divided: half lose sleep over going viral while the other half downplay it's importance. In this episode, we break down the truths about what "going viral" ACTUALLY means for artists. What you'll learn: 🔂 Practical definition of "viral" and a mindset shift on how to approach it 🔂 Pre-viral readiness checklist so you're prepared when something pops 🔂 How to react properly to a viral moment to maximize imp...
22 Loka 31min
Music Marketing Doesn't Have to Suck ft. Magic Nothing #245
“Music Marketing Doesn’t Have to Suck” is the motto of Zack Fischmann aka "Magic Nothing" - one of today’s most trusted voices helping independent artists navigate the chaos of music marketing. In this episode, we unpack how artists can actually enjoy marketing by getting clear on their goals, leveraging AI the right way, and building brands that feel authentic - not forced. Zack shares his takes on everything from: ✅ Why most artists feel lost or overwhelmed by marketing ✅ How AI will chan...
7 Loka 1h 14min
7x Grammy-Winning Mix Engineer (OutKast, Tyler The Creator, TLC) Neal H. Pogue #244
What does it take to shape the sound of multiple generations? For Neal H. Pogue, it’s not about "perfection" - it's about a feeling. In this episode of the One More Time Podcast, the 7x GRAMMY-winning mix engineer pulls back the curtain on a career that spans Outkast’s Hey Ya! and TLC’s Waterfalls all the way to Tyler, the Creator’s IGOR and Flower Boy. Neal shares why Tyler’s fearlessness is a blueprint for every artist, how mixing has evolved from the board to the box, and why technical ru...
16 Syys 58min
How Artists are ACTUALLY Breaking in 2025 ft. Shawna Peezy #243
The truth is, great music isn’t enough anymore. Artists need a great brand, a great story, and a great strategy. In this episode, we sit down with Shauna “Peezy” Spears, VP of Marketing at Venice Music, former exec at TikTok, and marketing powerhouse behind major campaigns at Epic and Interscope. Peezy breaks down exactly how artists are actually breaking in today’s industry, from release frequency to storytelling to standing out in a content-saturated era. Whether you’re wondering how ofte...
21 Elo 1h 2min
The Truth About Hit Records w/ Platinum Songwriter & Grammy-Winning A&R Tab Nkhereanye #242
Tab Nkhereanye is the SVP of A&R at BMG (aka the 4th major). He's been a part of 15 #1 records as a songwriter turned executive. In this episode, we discuss the formula for hit songs, discovering Frank Ocean, writing Justin Bieber's first hit, how to get out of a sh*tty publishing deal, and more. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime JOIN OUR DISCORD: https://d...
24 Heinä 1h 9min
From 0 to Millions: Nic D’s Blueprint for Indie Artists #241
Nic D is one of the biggest independent artists in the world. He's amassed over 1.5 billion streams without the help of a label or a manager. In this unfiltered conversation, Nic D responds to the most common excuses indie artists make, shares his secret to viral content marketing, tells the story of his relationship with Connor Price, and much more. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 GET 30% OFF DISTROKID: http://distrok...
26 Kesä 1h 7min
How to Not Get SCREWED as a Songwriter #240
Cabrea Casey is the Director of A&R and Sync at Downtown Music Publishing. She's helped countless songwriters, artists and producers get paid for their art. This is a crash course on how to not get SCREWED as a songwriter. We cover how to navigate conversations around song splits, the most underrated way to get invited to every studio session, publishing scams to be aware of, and much more. FREE DOWNLOAD "The Ultimate Split Sheet" by Songtrust: https://songtr.st/43M8h1O W...
18 Kesä 52min
Timbaland Signs AI Artist - Is This The End of Human Musicians? #239
Timbaland just signed an AI artist and the internet is PISSED... In this episode, we break down the facts on Timbo's new venture, explain both sides of the AI music argument, and share advice for HUMAN musicians to compete vs. AI artists. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime JOIN OUR DISCORD: https://discord.gg/rTAYsPcyEY WANNA WORK WITH US? Make us an OFFER! htt...
12 Kesä 25min
