[158] Sales, Remote Working and Automation: Powerful Advice for Modern MSPs

[158] Sales, Remote Working and Automation: Powerful Advice for Modern MSPs

In this interview, Richard Tubb speaks to Arlin Sorensen, VP of Ecosystem Evangelism at ConnectWise. He’s been involved in the industry for almost 40 years. In that time, he started HTG peer groups, now IT Nation Evolve.

He had a VAR MSP for 27 years, which he sold in 2012, and recently sold his ag-tech business which focuses on delivering precision technology to farmers. Arlin is passionate about supporting MSPs to grow and scale their business.

Arlin shares his journey in the MSP space, his current role at ConnectWise and how the company is different from others. He and Richard discuss challenges that MSPs face, how things have changed post-covid and how to adapt to remote working.

Richard asks Arlin how MSPs can get more comfortable with sales and how Bob Burg’s book ‘The Go Giver’ changed his own attitude to selling. They also dig into the impact of AI and automation on customer experience and running a business.

They discuss peer groups, MMAs, personal influences and the future of the MSP industry. Arlin also shares his biggest piece of advice that listeners should act on right now.

Mentioned in This Episode


Jaksot(200)

[189] The Final TubbTalk: Saying Goodbye to Tubblog

[189] The Final TubbTalk: Saying Goodbye to Tubblog

As Richard hangs up his headphones on TubbTalk, the podcast for managed service providers, he shares his final thoughts on his experiences of almost 20 years of running Tubblog, the hub for MSPs.In th...

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[188] MSP Exits Uncovered: Everything You Wanted to Know (But Didn't Ask)

[188] MSP Exits Uncovered: Everything You Wanted to Know (But Didn't Ask)

In this episode, Richard talks to Laura Cook. She’s a strategic advisor who helps expert business owners earning between 250k and £3 million break free from the trap of being tied to the day-to-day bu...

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[187] Smarter MSPs, Microsoft 365 & The Future of Managed Services

[187] Smarter MSPs, Microsoft 365 & The Future of Managed Services

In this episode of TubbTalk, Richard talks to Scott Riley. He’s the founder of Inside Agent, a platform that makes complex M365 security an absolute breeze for managed service providers. His journey h...

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[186] Better MSP Sales: No Hard Sell, Just More Confidence

[186] Better MSP Sales: No Hard Sell, Just More Confidence

In this interview, Richard Tubb talks to Kristian Walker. He’s an Account Executive - New Business at Huntress. Huntress are one of the world’s leading cybersecurity organisations. Kristian has been m...

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[185] How NetSec Became Emerging MSP of the Year

[185] How NetSec Became Emerging MSP of the Year

In this episode, Richard talks to Myles Peart. He's the Technical Director of NetSec, a UK-based managed service provider. The company recently won a prestigious MSP award from SuperOps and were named...

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[184] The MSP’s Guide to LinkedIn Growth: Expert Tips from John Espirian

[184] The MSP’s Guide to LinkedIn Growth: Expert Tips from John Espirian

In this interview, Richard Tubb speaks to John Espirian, a technical copywriter for many years. Having seen success on LinkedIn, he now works exclusively as a LinkedIn consultant.He has a private comm...

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[183] Cyber-Snakes, ChaosRATs & AI Villains: Acronis CISO Tells All

[183] Cyber-Snakes, ChaosRATs & AI Villains: Acronis CISO Tells All

In this episode, Richard speaks to Gerald Beuchelt. He's the Chief Information Security Officer at Acronis, a company protecting millions of endpoints across 54 data centres, many of them managed by M...

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[182] Managed Services for the Mind: Boosting Resilience for Leaders

[182] Managed Services for the Mind: Boosting Resilience for Leaders

In this episode, Richard Tubb speaks to Polly Brennan, a renowned mental fitness coach. She supports organisations to bring themselves back to a healthier mindset, boosting resilience and wellbeing no...

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