Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies
Leaders in Customer Loyalty, Powered by Loyalty36017 Maalis 2023

Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies

Send us a textMark Johnson, CEO of Loyalty360, spoke with Diane Eichler, Senior Vice President of Marketing at Kampgrounds of America, Inc., about the brand’s customer loyalty efforts, how it collects and uses customer data, and how it builds emotional loyalty among travelers.

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