Lisa Price: Carol's Daughter Founder

Multicultural beauty brand Carol’s Daughter has retained a cult-like following since the ’90s, with brand evangelists including Halle Berry, Jada Pinkett Smith, and yes, Oprah. But when founder Lisa Price started dabbling in aromatherapy oils out of her Brooklyn apartment, her days looked quite different. She worked as a production coordinator on television programs like The Cosby Show, and it wasn’t until Price’s mother, Carol, pushed her to sell her products at a local flea market that her hobby became something much more. Tune in to hear what Price finds particularly valuable about her early career in television production and how she built her company from the ground up.