Caffeine Cast: How to Sell on Social Media [Business, mindset, entrepreneur, disruptors]
Disruptors13 Joulu 2019

Caffeine Cast: How to Sell on Social Media [Business, mindset, entrepreneur, disruptors]

If you want to get to make a killing on social media, leverage free online platforms for more reach and gain a massive online audience to grow your business, this is the episode for you. But if you’re looking to achieve these kinds of results you to need to know how to play the game. Discover the do’s and don’ts for making a lot more money on social media, the simple rule for creating great content and the secret behind identifying your perfect niche and your ideal clients. Tune in today with your host, Rob to find out more. KEY TAKEAWAYS The Do’s of Social Media Selling Identify your niche and your ideal client before selling. Ensure you know exactly what your target demographic is. To find your niche all you need to do is find your the top 20% of your clients. These are the ones that buy the most, require the least customer service and refer new business. Figure out how you acquired them, what marketing is needed to engage with them and scale-up. Make sure you have accounts on every social media platform and you’re populating them with content regularly. Ensure it’s clear on all your profiles what you do and who you are. Join all of the niche related Facebook groups and also start your own. Get known and get seen. Before anything gives lots of value first. ‘Jab, jab, jab, right hook’ work out a ratio for your value content to sales posts and always engage in the comments, post on others posts and you will become known in your niche. Continue to do this and you will see the compounding effects of content marketing. Follow the 80/10/5/5 rule: 80% of the time your content needs to be on brand and focused on your niche. 10% of the time make it personal and cover what you’re doing. 5% of the time focus on newsjacking and building engagement to increase reach and comment on topical news. 5% of the time is selling, however it can be more profitable to sell to clients away from social platforms where they are more captive and you can get them in a sales verticle. Make sure you leverage all of the free social media out there including podcasts and know when you’re building your profiles and when to cash in on the platform” Focus on collaborations and joint-ventures. In the beginning, these may not be a 50/50 split as you grow but this will help you reach and help to grow your business and increase your following. Be persistent, consistent and patient. If you want to get the results that social media can bring you to need to play the game. The Don’ts of Social Media Selling Join a load’s open group Facebook groups and start spamming them for sales with pre-written sales copy and simply ‘copy & paste’ this method across multiple communities. Don’t go into a group and try to scrape the group for customers and clients and attempt to get them into your own private community or off Facebook and over to your opt-in page. Don’t direct sell on social media, it doesn’t work that well and doesn’t work for every business. BEST MOMENTS “If you don’t know your niche yet, do some market research. This can be done by polling open Facebook groups and engaging with different audiences to find your ideal client but make sure you don’t sell to them.” “If you’re directing your clients away from Facebook you’ll get less reach as Facebook wants the content to stay native. But after a while, you’ll build up extra reach through Facebook’s algorithms and more awareness and then you can make your sales offer.” “For selling on social media it’s good to have a ‘lead magnet’ that entices them away from Facebook and into your database which is a more sales-driven eco-system. This could be a webinar or free content. This technique can also be done with a ‘product magnet’ for example a paid-for book, digital course or USB.” “Social media is like a forest you need to know when to cash in on the fruits of the forest but if you do it too early you’ll end up cutting all of the trees down” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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The Beast Unleashed - How Eddie Hall Risked Death to Conquer the World

The Beast Unleashed - How Eddie Hall Risked Death to Conquer the World

Go behind the scenes with the strongest man in history as he reveals the terrifying mental and physical toll of his legendary 500kg deadlift.  From near-death experiences to the "dark place" required to break records, Eddie Hall shares the raw, unfiltered truth about what it takes to become a global icon of strength. BEST MOMENTS "I remember pulling the 500 kilo and my eyeballs were coming out of my sockets... I was literally dying." "To be the best in the world, you have to be willing to go to a place that 99% of people aren't even aware exists." "The pressure doesn't just come from the weights; it comes from the fear of being average." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

29 Joulu 20251h 20min

Ant Middleton's Emergency Plan to Stop Civil War & Take Back London

Ant Middleton's Emergency Plan to Stop Civil War & Take Back London

Former Special Forces soldier Ant Middleton delivers a shocking exposé on why London is "out of control" and spiralling into a state of "anger and violence" due to the national identity crisis.  He reveals why "woke bullshit" has compromised the police, why he is running for Mayor of London, and how he plans to implement "zero tolerance policies" to protect citizens and reclaim the capital as a thriving, tech, economic, safety hub BEST MOMENTS "London and the UK is out of control." "The suppression of one's identity... what does that create? It creates confusion, frustration, anger, and then violence." "If we gave a certain order, all hell would erupt in the UK. The troops are aligned. The armies are behind certain people." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

22 Joulu 20251h 41min

Lucy Connolly Exposes Truth Behind Her Tweet, Prison Life & Broken UK Justice System

Lucy Connolly Exposes Truth Behind Her Tweet, Prison Life & Broken UK Justice System

A controversial social media post led to a shocking 31-month prison sentence for Lucy Connolly.  In this shocking show, hear Lucy’s unfiltered story, including how the legal system allegedly ignored evidence, her time in a women's prison, and why she believes she was unjustly targeted in a politically charged environment.  Lucy reveals ALL about the devastating personal cost of her conviction and her fight for free speech BEST MOMENTS "I was on Mappa Level 3. That's what they put terrorists and rapists on." "I went from being someone that nobody knew, to somebody that everybody seemed to know." "He told me I'd get tagged. I'd be out by Christmas... I got 31 months in total. Four years for a tweet." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →  🔗 CONNECT WITH ROB  📸 Facebook:   📸 Instagram:  👨‍💻 Linkedin:  🌍 Website:   🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media.  If you don’t risk anything, you risk everything.

15 Joulu 20251h

Jeremy Hunt Unpacks Labour's Welfare Catastrophe and the True Cost of Neglecting the NHS

Jeremy Hunt Unpacks Labour's Welfare Catastrophe and the True Cost of Neglecting the NHS

Rob Moore sits down with the UK's longest-serving Health Secretary, Jeremy Hunt, for an unfiltered discussion on the state of the economy post-budget. He breaks down the £70 billion tax grab, revealing the urgent need for £47 billion in welfare reform, why running the NHS is "far harder" than running a major company, and the shocking structural problems hindering economic growth. BEST MOMENTS "If we got the benefits bill down to where it was before the pandemic, that's £47 billion less a year." "Running a hospital in Britain is far harder than running a FTSE company... I've seen it from the inside; there is a structural problem." "The more this Parliament goes on, the more the country is worried about the economy, and then they start thinking, 'Who do I actually trust when it comes to the economy?'" Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

5 Joulu 202550min

Kwasi Kwarteng On Frozen Britain - The Sinister Tax Grab and The Crushing of the UK Middle Class

Kwasi Kwarteng On Frozen Britain - The Sinister Tax Grab and The Crushing of the UK Middle Class

Kwasi Kwarteng joins Rob for a brutal, unfiltered emergency budget analysis, comparing the current UK financial crisis to the chaotic 1970s. They expose the truth behind the £70 billion tax hike, why the welfare state is now unaffordable, and how "fiscal drag" is pulling millions of middle-class workers into the highest tax brackets.  Kwasi also shares his unfiltered biggest fears for the future and reveals why being a friend of the government is now the most expensive place to be… BEST MOMENTS "The dollar in 2020... is worth 25% more than it is today... that's 5% depreciation every year." "The really rich can go off and do whatever they want, but the middle stratum of society... that's where most of the taxes are earned and are extracted." "I said, 'If the left get in in 2029... that is a big... people have to ask serious questions,' because they could do a lot of damage." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

4 Joulu 20251h 1min

The Great Budget Betrayal: Ex-Chancellors Unpack Labour’s £70B Tax Grab and “Madness” Manifesto

The Great Budget Betrayal: Ex-Chancellors Unpack Labour’s £70B Tax Grab and “Madness” Manifesto

Two former UK Chancellors, Jeremy Hunt and Kwasi Kwarteng, deliver a brutal, unfiltered emergency analysis on Labour’s first two budgets.  They expose the truth behind the £70 billion tax hike, the controversial welfare policies, and why freezing housing taxes will "gum up" the top end of the market. Discover the shocking reasons this financial chaos is happening now and why the UK's global reputation is taking a hit! BEST MOMENTS "I was really giving Rachel Reeves and Keir Starmer the benefit of the doubt... I thought the basic philosophy was going to be pro-business. And I think yesterday, very sadly, growth was completely sacrificed." "The one thing that most worried me... was the extra bands of council tax on more expensive homes... it is going to gum up the top end of the property market." "They've got another three years of budgets. And do I think they're suddenly going to balance the books and not raise taxes? No, I don't" Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

1 Joulu 202539min

Dan Wootton On The State of the UK: Are We About To Lose Democracy and Free Speech?

Dan Wootton On The State of the UK: Are We About To Lose Democracy and Free Speech?

After being cancelled by mainstream media, Dan Wootton is now fiercely independent, and loving it! In this explosive conversation, Dan talks to Rob about the current state of the UK, highlighting concerns about rising crime, political instability, and the perceived threats posed by Islam and a lack of democratic representation.  Ready yourselves for a masterclass in free speech and the importance of addressing uncomfortable truths that mainstream media often overlook… BEST MOMENTS "I think we're in deep trouble. By me saying that, it doesn't mean that I'm not patriotic... but I actually think one of the biggest issues is people not talking about what's happening." "I think there's a huge subversion of democracy going on. We're seeing it with the fact that Slippery Starmer is literally cancelling local elections." "Digital ID is absolutely chilling... it is the start of a Chinese style social credit system being introduced into the back door into the United Kingdom." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

3 Marras 20251h 36min

Patrick Christys' Reckoning - Is Britain Sliding into a Socialist Police State?

Patrick Christys' Reckoning - Is Britain Sliding into a Socialist Police State?

Hold on tight for an explosive conversation as Patrick Christys unloads on the current state of the UK, arguing that the nation is in a "pretty dire" condition, suffering economically, socially, and culturally.  He drops a bombshell about public sector workers being alarmingly sympathetic to groups like Russia, China, and even Hamas, suggesting a rot at the core of the British state.  Patrick and Rob also dive into the "brain drain" of young, ambitious people fleeing the country due to punishing taxes and a political class out of touch with the public, sparking a fierce debate on whether to stay and fight or leave… BEST MOMENTS "The rot there is right at the core of the kind of British state. And that is a big, big problem." "Is it all part of a plan to make us all totally reliant on the state... And then bingo, we've got digital ID. Rock on, comrades." "The thing that the that the established media cannot handle is the main reason I think why they want to shut GB News down is because we can hold a mirror up now to their coverage." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

27 Loka 20251h 29min

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