The Foundr Podcast with Nathan Chan23 Helmi 2016

80: How to Explode Your Local Business Using Instagram with Ramy Georgy

One type of entrepreneur we don't give enough credit to is the local business owner. While it seems that everyone in the startup world these days is trying to come up with the latest app, or next revolutionary SaaS, we often forget about that entrepreneur looking to create something on the ground. One of the biggest struggles for local business owners is finding a way to get their business out there. When you're running a brick-and-mortar business it can often feel like your options are limited when it comes to marketing and brand exposure. Ramy Georgy is about to change to way you think about local business. Ramy is a local dentist in Foundr's home base of Melbourne, Australia and today he runs one of Australia's most recognized and sought-after teeth-whitening clinics. The most impressive part? He achieved all of this within his first year of operation. By thinking creatively and using the power of Instagram and celebrity influence, Ramy has managed to turn his local business into an international one, proving once and for all that traditional and digital businesses don't have to live in separate worlds. In fact, when used together, you can produce some phenomenal results. In this interview you will learn: How Instagram works in turning your followers into actual clients for a local business Tips on how to sell your local product and increase your business internationally at the same The importance of having influencers on your side when taking on the global market Ways to start a business and be recognized in the dental industry Tips on choosing the right influencers to work with & much more!

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