A Guide to Social Intelligence, with Catriona Oldershaw of The Insights Distillery

What is social intelligence and why do you need it? What are the best social data and listening tools out there? How can you calculate ROI on social media intelligence? To get the answers, I've had a chat with Catriona Oldershaw, co-founder of The Insights Distillery and previous speaker at Social Media London. Read all about it: http://linkhumans.com/podcast/social-intelligence-catriona-oldershaw Subscribe on iTunes: http://bit.ly/smknowhow