Ep 115 Autobooks Connecting Sales with Marketing (with Derik Sutton and Kyle Bazzy)
In our upcoming BoS USA conference in Raleigh NC on 2-4 October, we're doing a really interesting afternoon digging into a case study with the great folks at Autobooks. Mark sits down with to of the four Autobookers taking to the stage in the fall to discuss connecting sales with marketing. Happy listening!
9 Elo 202342min
Ep. 114 How to Hire an Agency (with Lucy Heskins)
Mark Littlewood talks to Oh Blimey's founder Lucy Heskins about how you can/should hire an agency.
16 Touko 202337min
Ep 113: Mergers and Acquisitions (with Christopher Moore)
Quiet Light knows how to help SaaS founders like you to get the best value and deal terms for selling the business on. Christopher Moore joins Mark for a chat about the market for SaaS and Software companies.
16 Marras 202236min
Ep 112 Are You Recession Ready?
Jason Cohen of WP Engine fame introduced Mark to Jonathan Slain at Recession.com earlier this year. He and the WP Engine team work with Jonathan and found he is a pretty interesting guy. We invited him on the podcast to discuss how SaaS and software companies can prepare for, and take advantage of, a recession.
11 Loka 202241min
Ep 111 JTBD in your Copy (with Claire Suellentrop)
Typically, when software companies write up their homepage, features page, or pricing page, they use messages and words their internal team is accustomed to using – but often, those words mean very little to their customers, users or prospects. Then they wonder why it’s so hard to acquire new customers.
28 Kesä 202225min
Ep 110 The Lost Art of Meaningful Content (with Dave Collins)
Stand up against the pointless content that only distracts or overwhelms you, with Dave Collins
14 Kesä 202253min
Ep 109 Customer Centered Innovation (with Tony Ulwick)
What are your customers trying to achieve, and how can you help them get there? Simple questions, but creating a disciplined approach to uncovering and capturing the answers is a huge step forward for your business.
7 Kesä 202244min
Ep 108 - Things I Wish I’d Known Before Selling My SaaS Business (with Jon Hainstock)
Mark Littlewood talks to Quiet Light's Jon Hainstock about selling a SaaS Business. Meet the Quiet Light team at Business of Softwares ONLINE Jobs to be Done Conf on 8 June and at the IN-PERSON conf in Boston, MA on 26-28 September 2022
31 Touko 202244min
