Season 2 Episode 11: 7 Effective Brands to Inspire You

If you want to stand out from the crowd, Brand Positioning is crucial. Your target audience needs to know who you are, how you can help them, and what makes you different from all your competitors.

Get your Brand Position right, and you'll have a big edge on the competition. Get it wrong, and you'll be waving your arms and jumping up and down, waiting for someone, anyone, to notice you.

But first, let's answer the obvious question...

What is Brand Positioning?

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