Scaling Your Lead Gen Ads With Broadomation Lead Generation 101 Part 2 -

Here’s how John scales lead generation campaigns with broadomation- broad match keywords + automation (smart bidding).

In the second part of our series on Lead Generation 101, John shares what broadomation is, how to run it for successful lead gen ads, and the next steps to take and strategies to apply after using broad match with smart bidding.

If you haven’t watched Part 1 of Lead Generation 101 where John talks about the common mistakes advertisers make when running lead gen ads, you can watch it here:

https://www.youtube.com/playlist?list...

PS: This guide series is from an internal Solutions 8 training. We’re sharing everything with you, our dear subscribers. Thank you for the overwhelming support you’ve given us! We value you and your growth with Google Ads. 🖤💚🤍

0:00 Intro | Lead Generation 101 Part 2

0:35 Scaling your lead gen ads with broadomation

4:00 How John increased a client’s ROAS 4X with broadomation

8:25 Job opportunities at Solutions 8

13:37 When to switch from exact phrase match to broad match

Related Videos:

🔎 Bidding Strategies for Broad Match Keywords Part 1: https://youtu.be/1thy5eRyNGs

🔎🔎 Bidding Strategies for Broad Match Keywords Part 2: https://youtu.be/Ml-IxTJoEQ4

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