The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP

There are six key campaign types we build for nearly every client. In this episode, Kasim breaks down each one with how they're used and why they're important for successful Google Ads campaigns.

As a disclaimer, it's important to note that these campaigns are a general guide and starting point. Each client's goals are unique, and it's the job of an ads manager to customize the strategy to fit those specific goals.

While they may not be a one-size-fits-all solution, this knowledge can provide a solid foundation for your Google Ads strategy. Listen to this episode now!

Did we miss a campaign category you think should be added to our list? Please let us know!

Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

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0:00 The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP

0:40 Brand Campaigns

1:19 Inbound Campaigns

1:59 Outbound Campaigns

4:29 Competitor Campaigns

5:15 Remarketing Campaigns

5:55 Smart Campaigns

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