Why Applying tROAS or tCPA Hurt Conversions

Are you applying tROAS or tCPA in your Google Ads campaigns and noticing a drop in conversions?

Find out why this could be happening, and how you can avoid the issue. Regina Bellows, executive director of StarterPPC, will take you through an informative example that demonstrates how these bidding strategies affect your impressions, clicks, and budget—so don’t miss out on her valuable insight!

Don't let conversion issues stand between you and success. Tune into our engaging video for some actionable tips to optimize your campaigns and get those numbers climbing again.

Listen to this episode now for all of Regina's advice on boosting conversions with tROAS or tCPA!

This video is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget:

/ @starterppc

💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!

Visit https://www.starterppc.com for more information. 🚀

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0:00 Why Applying tROAS or tCPA Hurt Conversions

2:40 Applying a 100% tROAS then removing it in less than two weeks

6:21 Need help starting with Google Ads? Let StarterPPC help you!