Roc Nation Sports International - Michael Yormark on Vini Jr, what makes a marketable player and being part of Jay-Z's Roc Nation empire

We're talking to Michael Yormark, the president of Roc Nation Sports International, about being part of Jay-Z's Roc Nation empire, how the agency differentiates itself and the importance of the Ballon d'Or for Vini Jr. 's career. Michael also talks to us about what got the agency into the football business, their goals for World Cup 2026 and his dream client.