a16z Podcast: Pricing, Pricing, Pricing
The a16z Show14 Elo 2016

a16z Podcast: Pricing, Pricing, Pricing

"Raise prices." Regular listeners of our podcast have heard this advice more than once. But why is this so key and yet so hard for many technical founders? And how should startups go about raising prices -- or more specifically, creating value -- for their products?

In this episode of the a16z Podcast, former sales VP Mark Cranney (and head of a16z's EBC and go-to-market practice for startups) and former startup founder (and general partner focused on all things infrastructure) Martin Casado talk to managing partner Scott Kupor about pricing for startups ... especially for category-creating businesses. It's not all "pricing, pricing, pricing" though -- there's another important "p" in there too!

Stay Updated:

Find a16z on YouTube: YouTube

Find a16z on X

Find a16z on LinkedIn

Listen to the a16z Show on Spotify

Listen to the a16z Show on Apple Podcasts

Follow our host: https://twitter.com/eriktorenberg

Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jaksot(1000)

Andrew Huberman: Peptides, Sleep Tech, and the End of Obesity

Andrew Huberman: Peptides, Sleep Tech, and the End of Obesity

Daisy Wolf speaks with Dr. Andrew Huberman, professor of neurobiology and ophthalmology at Stanford University and host of the Huberman Lab podcast. They discuss how the pandemic sparked a consumer he...

9 Maalis 51min

Atlassian CEO on the SaaS Apocalypse, AI Agents & What Comes Next

Atlassian CEO on the SaaS Apocalypse, AI Agents & What Comes Next

Alex Rampell and Erik Torenberg speak with Mike Cannon-Brookes, cofounder and CEO of Atlassian, about how to make sense of the SaaS selloff, why not all software companies face the same AI-driven risk...

6 Maalis 55min

Ben Thompson: Anthropic, the Pentagon, and the Limits of Private Power

Ben Thompson: Anthropic, the Pentagon, and the Limits of Private Power

In this conversation, previously aired on TBPN, John Coogan and Jordi Hays speak with Ben Thompson, founder of Stratechery, about his essay "Anthropic and Alignment" and the broader collision between ...

5 Maalis 36min

Deploying AI in Healthcare

Deploying AI in Healthcare

a16z general partner Julie Yoo talks with Nikhil Buduma, CEO and cofounder of Ambience Healthcare, to discuss how AI is transforming clinical workflows. They cover the early days of deep learning, why...

4 Maalis 49min

Ben Horowitz On What Makes a Great Founder

Ben Horowitz On What Makes a Great Founder

On the show Long Strange Trip, Sequoia Capital partner Brian Halligan speaks with a16z’s Ben Horowitz about what separates great founder CEOs from everyone else. Ben explains why first-time founders l...

3 Maalis 50min

Chris Dixon: From Quant Trading to Building a16z Crypto

Chris Dixon: From Quant Trading to Building a16z Crypto

In this feed drop from the Internet History Podcast, host Brian McCullough speaks with Chris Dixon, general partner at a16z, about his path from 1980s hobbyist programmer to one of the most prominent ...

2 Maalis 59min

a16z's New Media Playbook

a16z's New Media Playbook

Erik Torenberg, Ben Horowitz, and Marc Andreessen discuss how the media landscape has fundamentally changed and what a16z is doing about it. They cover why offense beats defense, why individuals now m...

27 Helmi 48min

When Giants Don’t Go Public: Inside the $5 Trillion Private Tech Market

When Giants Don’t Go Public: Inside the $5 Trillion Private Tech Market

Bloomberg's Odd Lots hosts Joe Weisenthal and Tracy Alloway speak with David George, general partner at a16z and head of the firm's growth fund, about why $5 trillion in tech market cap now sits in th...

26 Helmi 47min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
herrasmieshakkerit
psykopodiaa-podcast
rss-rahamania
ostan-asuntoja-podcast
taloudellinen-mielenrauha
rss-sisalto-kuntoon
inderespodi
rahapuhetta
sijoituspodi
lakicast
rss-h-asselmoilanen
rss-startup-ministerio
rss-uppoava-vn-laiva
rss-seuraava-potilas
sijoitusovi-podcast
bakkari-tarinoita-tapahtumien-takahuoneista
rss-myynnilla-on-asiaa-kert-kenner