The PR Week: 5.4.2023 - Frank Shaw, Microsoft

This week’s podcast has two chunky topics on the agenda.

First, artificial intelligence. And who better to discuss the emerging technology than Frank Shaw, whose company, Microsoft, has made significant investments in AI. He discusses its benefits — such as drawing up reports in minutes rather than hours — as well as fears about it being a job killer.

Next up: PRWeek’s Agency Business Report 2023. This year’s report highlights global and U.S. agency revenue growth, broad industry trends, staff retention, women-led offices, diversity and the quotes that inspire agency leaders.

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