Selling cakes (and training cake makers), with Grace Murugi from Cakes.co.ke

If you consider businesses that bring people joy, for me at least, cake is one of them.

It’s also a product which is being bought by the emerging middle class especially in Kenya, with custom made ones being sold for up to $180.

Grace not only makes these cakes, but teaches others how to with her Cake Academy.

We discuss the customers who are buying cakes, how she taught her team to run the business when she went on maternity leave and innovations in the cake industry.

The interview took place outside her shop, and so there is a bit of background noise and not all of the answers are fully audible.

READ MORE AT:
https://theeastafricabusinesspodcast.com/2016/12/28/cakes-selling-everyday-treats-for-aspirational-kenyans-with-grace-murugi-from-cakes-co-ke/