#224 - Mastering the Bookends: How Your Open Dictates Your Close (Joe Diliberto @ Sandler Training)

#224 - Mastering the Bookends: How Your Open Dictates Your Close (Joe Diliberto @ Sandler Training)

FOUR ACTIONABLE TAKEAWAYS The person asking the questions is the person running the call. While it can feel good to respond to rapid fire questions, make sure you don't lose control of the call by seeking to understand the 'why' behind the question. Objections are opinions. Instead of jumping to overcome them, seek to understand them, by identifying if the objection is rooted in a lack of why change, why now, or why us. Use the 2 minute call prep drill: Call Purpose, Desired outcome, Predict their Pains, Guess Behavior Style. Exchange of information on a sales call should be bilateral, not unilateral. Make the exchange of information equitable by "reversing" (answer a question with a question). PATH TO PRESIDENT’S CLUB President and Owner @ Sandler Training Executive VP of Sales @ Pure Digital Technologies Vice President and General Manager of Field Sales @ Kodak RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#560 - Inside a $3.6M Sale: From 40-Person Demo to Brutal Negotiation

#560 - Inside a $3.6M Sale: From 40-Person Demo to Brutal Negotiation

They almost got shut out of the deal, then closed $3.6M anyway. Johnny Larson breaks down the full sales cycle behind a $3.6M enterprise win, from forcing his way into an RFP he wasn’t invited to, ...

31 Maalis 36min

#559 - How to Make Buyers Realize They Have a Problem | Keenan

#559 - How to Make Buyers Realize They Have a Problem | Keenan

The Perfect Outbound Sequence Template Keenan (author of Gap Selling) breaks down a step-by-step framework for prospecting that actually gets responses, focused on leading with problems—not product...

26 Maalis 38min

#558 - The 5 Data-Backed Cold Call Scripts to Overcome Any Objection

#558 - The 5 Data-Backed Cold Call Scripts to Overcome Any Objection

Most sales reps try to memorize dozens of objection responses. That’s a mistake. Just 5 objections make up roughly 74% of what you’ll hear on cold calls. This episode breaks down those 5 objecti...

24 Maalis 10min

#557 - How to Run a Perfect Discovery Call (Start to Finish) | Jacob Fleisher

#557 - How to Run a Perfect Discovery Call (Start to Finish) | Jacob Fleisher

In this episode of 30 Minutes to President’s Club, Jacob Flesher (Head of Sales at Attention) breaks down a full discovery call framework from start to finish, including how to challenge prospects wit...

19 Maalis 34min

#556 (Trailer) - I Taught A Standup Comedian To Cold Call (Real Dials)

#556 (Trailer) - I Taught A Standup Comedian To Cold Call (Real Dials)

Full video HERE What happens when you give a stand-up comedian a sales script and tell him to start cold calling? Alex Murphy sits down with his brother Andrew (a comedian in Austin) and gives h...

17 Maalis 1min

#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

Learn more: https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Structure Your Call in 3 Parts: Great discovery calls have three distinct chapters—(1) the first five minutes...

12 Maalis 51min

#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

Full video HERE' The fastest way to reach the executive who can green-light your deal: write the email they’ll actually read. Nate Nasralla breaks down two real examples of emails you can draft fo...

10 Maalis 1min

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

Most sellers obsess over asking the perfect discovery question. In this episode, Gal Aga breaks down why great discovery has nothing to do with memorized questions and everything to do with understand...

5 Maalis 36min

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