#322 - Set Yourself Up for Negotiation Success by Crafting Your Business Case Early (Spencer Ivey, Webflow)

#322 - Set Yourself Up for Negotiation Success by Crafting Your Business Case Early (Spencer Ivey, Webflow)

FOUR ACTIONABLE SALES TAKEAWAYS During demos, connect features shown to insights gathered during Discovery. Address confusion promptly and facilitate discussions rather than relying on your Solutions Consultant. Make your effort visible to prospects when working on the business case. Let them know you're actively involved and invite collaboration, which fosters reciprocity. Refine and finalize your business case incrementally. Use the demo to make the case tangible and save detailed financial discussions for the final business case meeting. When negotiating and faced with a request for a discount, refrain from immediate responses. Silence can be powerful as it prompts the prospect to reconsider or elaborate on their request. PATH TO PRESIDENT’S CLUB Enterprise Account Executive @ Webflow Senior Account Executive @ Webflow Account Executive @ Webflow Senior Corporate Account Executive @ Udemy RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training

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#583 - The 7 Deadly Sales Negotiation Sins | 30MPC Hall of Fame

#583 - The 7 Deadly Sales Negotiation Sins | 30MPC Hall of Fame

🛒 Todd’s Negotiation Course: https://hubs.li/Q04k0BGj0  THE 7 DEADLY NEGOTIATION SINS: ⏳ Hiding the price. Delaying the price discussion kills trust. Set clear expectations early 🏎️ Discounts s...

18 Kesä 26min

#582 - The Secret To Make Prospects Negotiate Against Themselves

#582 - The Secret To Make Prospects Negotiate Against Themselves

We've all watched massive deals shrink when buyers chip away at your pricing. Todd Caponi live role plays negotiation tactics with Armand Farrokh to give no more than a 15% discount. In this episod...

16 Kesä 33min

#581 - The Negotiation Playbook | 30MPC Hall of Fame

#581 - The Negotiation Playbook | 30MPC Hall of Fame

🛒Pre-Order Todd’s Negotiation Course: https://hubs.li/Q04k0BGj0  Actionable Takeaways: 🤐 Context, price, shut up. Explain the mechanics, drop the number, and let them fill the silence. 👑 Lock ...

11 Kesä 25min

#580 - How To Become Dangerously Good At Negotiation

#580 - How To Become Dangerously Good At Negotiation

We've all watched a massive deal slip away because a buyer played games. Nick Cegelski interviews Armand Farrokh and drops his playbook to help you negotiate better terms. In this episode, Arman Fa...

9 Kesä 37min

#579 - Removing the friction from your sales cycle | Todd Caponi | 30MPC Hall of Fame

#579 - Removing the friction from your sales cycle | Todd Caponi | 30MPC Hall of Fame

🛒Pre-Order Todd’s Negotiation Course: https://hubs.li/Q04k0BGj0  In this episode, you can takeaway: 🎯 Acknowledging your competitors’ strengths + highlight where your features match needs 🤖 Ge...

4 Kesä 26min

#578 - Watch Me Cold Call For A Product I’ve Never Sold

#578 - Watch Me Cold Call For A Product I’ve Never Sold

Getting hung up on by any leader hurts, but it's the grind. Jason Bay flips the script and shows you how to bounce back and book meetings. In this episode you’ll learn: 🎯 How to force a 20% convers...

2 Kesä 18min

How to Win Deals Without Discounting Away Your Commission

How to Win Deals Without Discounting Away Your Commission

Todd Caponi’s Four Levers Negotiating™ Course is now available for pre-order (early bird pricing until June 22): ⁠https://hubs.li/Q04jryL50 And to celebrate, we’re sharing four weeks of free conten...

1 Kesä 16min

#577 - Why Your AI Cold Emails Are Failing (And How to Fix Them) | Jason Bay

#577 - Why Your AI Cold Emails Are Failing (And How to Fix Them) | Jason Bay

Your cold outreach reply rates are completely flatlining because of AI slop. In this episode, Jason Bay breaks down how to: 🎯 Flip your sales funnel into a "martini glass" to go deep on fewer acc...

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