The Unraveling of Ozy Media: Episode 2: Built on a Bluff

How inflating traffic data went mainstream in digital media—and a key witness takes the stand. “The Unraveling of Ozy Media” is a special three-part series of The Kicker, on the trial of Carlos Watson and the excesses of the digital media age, presented by the Columbia Journalism Review. Hosted and coproduced by Josh Hersh and Susie Banikarim Produced and edited by Amanda Darrach