71. Why E-Com Is The Hardest Niche

12 months ago, I made a video on why e-com is the hardest niche. It was well received and I got messages from lots of e-commerce agency owners telling me it was accurate and timely. I made some predictions in that video that have recently been unfolding - but I didn’t make the video to be right, I made it to warn people away from the shiny object that is the e-com niche. Most people pick the e-com niche without any critical thinking or inspection. They do it because one of the big gurus does...