Netflix vs Blockbuster Revisited - Origins  | 2
Business Wars1 Touko 2019

Netflix vs Blockbuster Revisited - Origins | 2

After Hastings pleaded with Antioco to buy Blockbuster online, Antioco agreed to present Hasting’s proposal to the board. What he didn’t tell him was that he was pushing the board to reject the offer so Netflix would wither and die. Meanwhile, Netflix was struggling to gain legitimacy in Hollywood. Netflix quickly realized that before it could take on the Hollywood gods, it would have to slay Blockbuster.


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