Lisa Vogel - Founder LUXE by Lisa Vogel Swimwear

Lisa Vogel loves what she does. What she does is design and manufacturer some of the leading swimwear brands in the world, and of course she should, the quintessential Southern California beach girl. Her parents started RAJ Manufacturing some forty years ago. When Lisa was young she would model the swimsuits for print ads that her parents manufactured. Now she and her brother, Alex, run that same company. Today, RAJ Manufacturing’s portfolio of labels include: Athena Pick Your Fit, Next by Athena, Ella Moss Isla, Splendid Swimwear, GUESS Swimwear, Hurley Swimwear, St. John Swim, Tommy Hilfiger Swimwear, and Reef Swimwear. Lisa is most proud of her own label LUXE by Lisa Vogel which launched in 2009 to a wide distribution and celebrity fan fare. LUXE by Lisa Vogel is the smart, stylish and sexy swimwear solution for beach sophisticates and stylish moms across the globe, and why not for someone who has traveled the world and spent her whole life living on the beaches of Southern California. RAJ Manufacturing is located in Orange County, California, and all her labels including her own line are manufactured at that plant in the O.C. by workers, who, in some cases are 3rd generation employees. This is truly a great American dream. A family business built on love of the beach, the sand, the surf, and of course the swimsuits that go along with the described life.