The PR Week: 2.20.2025 - Beth Foley, Edison International and Southern California Edison

The latest guest on The PR Week podcast is Beth M. Foley, VP and chief communications officer for Edison International and Southern California Edison.

She talks about Southern California’s recovery from wildfires that ravaged the region early this year, and how authorities can ensure their messages remain front and center amid a hectic news cycle. She also discusses the importance of internal comms and reaching different audiences.

Plus, PRWeek senior reporter Jess Ruderman on the biggest marketing and communications news of the week, including the death — or not — of Duolingo’s mascot, Edelman’s new predictive intelligence lead and the ongoing dispute between President Donald Trump and the Associated Press.

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