How to Light Your Videos —A.U.M.™ LIVE for financial advisors

How to Light Your Videos —A.U.M.™ LIVE for financial advisors

Lighting can make or break your video content, and no one knows this better than Michelob Fedusenko. As a professional grip with experience working on Hallmark movies, music videos, and commercials for everyone from Garth Brooks to the Tennessee Titans, Michelob knows exactly how to craft the perfect lighting setup for any project.

Join Kalli Fedusenko and Michelob Fedusenko for an expert breakdown on how to light your videos like a pro. Whether you're filming social media content, client videos, or professional livestreams, you’ll learn the tricks of the trade to enhance your visuals and keep your audience engaged.

➡️ The biggest lighting mistakes people make—and how to avoid them
➡️ Budget-friendly ways to improve your lighting setup
➡️ How lighting impacts the way your brand is perceived
➡️ Pro techniques for creating polished, high-quality visuals

✨ Brought to you by the Financial Planning Association (FPA)

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Reputation Is Your Best Marketing — A.U.M.™ for Financial Advisors LIVE

Reputation Is Your Best Marketing — A.U.M.™ for Financial Advisors LIVE

Before prospects ever meet you, they’re often researching your firm online—and client reviews play a major role in what they see.In this solo episode, we explore how advisors can build a stronger onli...

27 Huhti 16min

Making a Human Connection in an AI World Featuring Nicole Noonan — A.U.M.™ for Fianncial Advisors

Making a Human Connection in an AI World Featuring Nicole Noonan — A.U.M.™ for Fianncial Advisors

Technology is evolving fast—but relationships still drive the financial planning business.In this episode of the Making the Most of AI series, we’re talking about the role human connection plays in an...

20 Huhti 24min

Winning the Retirement Conversation Featuring Chris Mediate — A.U.M.™ for financial advisors

Winning the Retirement Conversation Featuring Chris Mediate — A.U.M.™ for financial advisors

When it comes to working with pre-retirees and retirees, connection matters more than ever.Join Kalli Fedusenko and Chris Mediate of Mediate Financial for a conversation on how building real relations...

13 Huhti 33min

Creating an AI Avatar — A.U.M.™ for financial advisors

Creating an AI Avatar — A.U.M.™ for financial advisors

Creating video content consistently is one of the biggest marketing challenges for advisors. In this Making the Most of AI episode, we’re exploring how HeyGen allows you to create an AI avatar of your...

23 Maalis 32min

AI-Powered Prospecting Featuring Andie Lafontant — A.U.M.™ for financial advisors

AI-Powered Prospecting Featuring Andie Lafontant — A.U.M.™ for financial advisors

When you combine a clear niche with thoughtful AI use, prospecting stops feeling awkward—and starts feeling strategic.Join Kalli Fedusenko and Andie Lafontant, CFP®, of Blue Zone Wealth Advisors for a...

16 Maalis 30min

AI is Not Private: What Advisors Need to Know Featuring Ryan Griffiths — A.U.M.™ for financial advisors

AI is Not Private: What Advisors Need to Know Featuring Ryan Griffiths — A.U.M.™ for financial advisors

Your brand isn’t just what you post — it’s everything the internet knows about you.In this Making the Most of AI episode, join host Kalli Fedusenko from Savvy Advisor Marketing and Ryan Griffiths, for...

9 Maalis 34min

AI Isn't Magic, It's a Muscle Featuring Matt "GPT" Halloran — A.U.M.™ for financial advisors

AI Isn't Magic, It's a Muscle Featuring Matt "GPT" Halloran — A.U.M.™ for financial advisors

Advisors don’t need more tech—they need more time and more connection. In this Making the Most of AI episode, Kalli Fedusenko sits down with Matt “GPT” Halloran from Zocks to unpack how AI tools like ...

2 Maalis 31min

Intro Episode Making the Most of AI - A.U.M.™ for financial advisors

Intro Episode Making the Most of AI - A.U.M.™ for financial advisors

You’ve seen the headlines—now here’s the reality. In this kickoff episode of the Making the Most of AI series, Kalli Fedusenko shares how her agency actually uses AI behind the scenes—from content ide...

23 Helmi 30min

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