#470 - How Top Sales Reps Handle Objections Before They Even Happen | Bryan Charlton

#470 - How Top Sales Reps Handle Objections Before They Even Happen | Bryan Charlton

Bryan Charlton joins the show to break down how great reps spot deal risks early and keep momentum all the way to close. He shares real examples, practical tactics, and the mindset his team uses to win complex deals. 🎙 ACTIONABLE TAKEAWAYS: The contract isn’t the finish line. It’s the start. Set the tone for what happens in the first 30, 60, and 90 days so the buyer knows exactly what to expect. If a buyer says they’re looking for a tool, don’t stop there. Dig into the real problems that made them start searching in the first place. Your story has to make sense to everyone. The champion, the leaders, and the end users all need to believe this will actually work. If you’re blocked from talking to power, that’s okay. Just ask what would need to be true for them to feel comfortable making the intro next time. BRYAN’S PATH TO PRESIDENTS CLUB: Spent more than 12 years in sales @ Salesforce and FICO before joining Otter.ai Consistently hit quota by finding high-value deals in unexpected places—selling large software deals to banks in Hawaii, Credit unions, and even AI into tightly regulated financial services firms, while others focused on big brand name accounts RESOURCES DISCUSSED: Bryan’s LinkedIn Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides

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#575 - How Parallel Dialing Makes You Better at Cold Calling | Suji Goetzke

#575 - How Parallel Dialing Makes You Better at Cold Calling | Suji Goetzke

Stop burning your territory by blindly calling massive lists of leads. In this episode, Suji breaks down their exact playbook, including: 🎯 Forcing your focus into tight, 100-person lists built a...

21 Touko 32min

#574 - How To Be An ELITE Sales Leader (Copy This Playbook)

#574 - How To Be An ELITE Sales Leader (Copy This Playbook)

Sales is the only job where you can grind for 10 hours and still end the day feeling behind due to CRM chaos and internal fire drills. In this episode, Mark Kosoglow breaks down his exact productiv...

19 Touko 28min

#573 - Use This Discovery Call Formula to Get More Demos Booked | Kevin Dorsey | 30MPC Hall of Fame

#573 - Use This Discovery Call Formula to Get More Demos Booked | Kevin Dorsey | 30MPC Hall of Fame

Stop losing deals to "skeptical prospects" and lukewarm discovery calls. Master the art of the B2B sales conversation by aligning your tonality with your intent and asking the right questions to the r...

14 Touko 32min

#572 - 9 Psychological Sales Tactics to Instantly Raise Your Status | Jeremy Miner

#572 - 9 Psychological Sales Tactics to Instantly Raise Your Status | Jeremy Miner

Tired of begging for meetings and feeling like you have zero control over your buyer interactions? Jeremy Miner reveals how flipping your mindset to high intent and low attachment forces prospects to ...

12 Touko 32min

#571 - How to Use AI to Identify the Perfect Time to Prospect | Brendan Short

#571 - How to Use AI to Identify the Perfect Time to Prospect | Brendan Short

Your AI Email Guide: https://www.30mpc.com/course/cold-email-course Most reps use the same signals and get ignored. Brendan Short shows how to find timing signals no one else can see and turn them ...

7 Touko 39min

#570 - Cold Email Masterclass: Everything You Need To Book Meetings in 2026

#570 - Cold Email Masterclass: Everything You Need To Book Meetings in 2026

Your AI Email Guide: https://www.30mpc.com/course/cold-email-course Jason Bay gives a cold email masterclass on what actually gets replies in a market where most reps are ignored. Stop pitching yo...

5 Touko 25min

#569 - How Leaders Can Clarify the Pitch, Stop Paraphrasing, and Actually Add Value | Allison Bouchard ft. Outreach

#569 - How Leaders Can Clarify the Pitch, Stop Paraphrasing, and Actually Add Value | Allison Bouchard ft. Outreach

Get more from Outreach x 30MPC Cut the fluff and win executive buy-in faster by turning complex sales messaging into clear, high-impact ideas your buyer can understand in under three minutes. 🎙...

30 Huhti 31min

#568 (Trailer) - Elite Sales Trainer Critiques BRUTAL Cold Call Objection Gauntlets

#568 (Trailer) - Elite Sales Trainer Critiques BRUTAL Cold Call Objection Gauntlets

Full Video Here Jason Bay breaks down 3 real cold calls and shows exactly where reps lose the meeting and how to fix it Stop pitching your product. Start in the buyer’s world with problems they ar...

28 Huhti 1min

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