SPI 878: How I Reached the New York Times Best Sellers List with Caleb Wojcik

SPI 878: How I Reached the New York Times Best Sellers List with Caleb Wojcik

#878 Writing a book is hard, but getting people to buy it is even harder. For those of us who dream big, is it possible to make the best seller lists without gaming the system? What does it take to move copies nowadays? More importantly, is it worth it? In this episode, I'm joined by SPI CEO Caleb Wojcik to talk through the entire process of launching my new book, Lean Learning. We discuss the highs, lows, and everything that led to making the New York Times and USA Today best seller lists! Listen in because I'll share the strategies that worked and the challenges that made me wonder if people even read anymore. You'll hear about my podcast tour, using bonuses to drive sales, bulk orders, and how TikTok is transforming the way people buy books. We also talk about working with a traditional publisher. Tune in to hear my unfiltered thoughts! Show notes and more at SmartPassiveIncome.com/session878.

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SPI 914: Why Online Business Is So Different Now

SPI 914: Why Online Business Is So Different Now

#914 Everything has changed. That's my answer to the question of how the world of online business is today versus how it was when I started. Of course, that was in 2008. But my answer is actually the ...

11 Helmi 25min

SPI 913: Don't Give Up Yet

SPI 913: Don't Give Up Yet

#913 We're more connected than ever, yet something like getting coffee with a friend feels nostalgic. Playing videogames in the same room with another person feels nostalgic. This is a weird thing to ...

4 Helmi 26min

SPI 912: The 2030s Will Be the New Renaissance (And What This Means for You)

SPI 912: The 2030s Will Be the New Renaissance (And What This Means for You)

#912 Perfection is out. Authenticity is in. As the world is flooded with polished content and AI noise, this is becoming increasingly true every day. That's why the more you edit yourself, the more yo...

28 Tammi 15min

SPI 911: The Master Guide to Instagram Growth with Brock Johnson

SPI 911: The Master Guide to Instagram Growth with Brock Johnson

#911 Instagram stands out as maybe the top platform for converting attention into sales. That said, alternating Reels, Stories, carousel posts, DMs, and everything else is confusing. What does a good ...

21 Tammi 34min

SPI 910: My HOOKS Formula Will Fix Your Reach

SPI 910: My HOOKS Formula Will Fix Your Reach

#910 What if I said your decision to listen in on today's episode will determine your success or failure as a creator? In a split second, you're making up your mind on whether this session is worth yo...

14 Tammi 24min

SPI 909: Is Value-Based Content Dead?

SPI 909: Is Value-Based Content Dead?

#909 This is how to gauge if something is worth posting. If people can get the same information from ChatGPT, your content isn't good enough! That's because what worked in the past doesn't cut it anym...

7 Tammi 21min

SPI 908: This Is How You Know If You’ll Win or Quit in 2026

SPI 908: This Is How You Know If You’ll Win or Quit in 2026

#908 Like me, thousands of people started online businesses after getting laid off in 2008. In fact, there were hundreds of us specifically teaching entrepreneurship around that time. But why am I one...

31 Joulu 202522min

SPI 907: Six Steps to Make 2026 Your Best Year Yet

SPI 907: Six Steps to Make 2026 Your Best Year Yet

#907 What do you want to achieve? Figuring this out in exact terms is part one of this six-step goal design session. If you follow me through this powerful exercise, you'll have a clear roadmap on how...

24 Joulu 202525min

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