Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

Special Feature: Math & Magic - The Real Story of MTV: Founder’s Edition

Today MTV is a cultural institution, and this summer MTV is celebrating its 40th anniversary! But people forget what a long shot it was to get the channel off the ground. Bob Pittman led the team that created MTV. In this special episode, he reminisces with co-founders and friends John Sykes, Judy McGrath, Fred Seibert, Tom Freston and Jarl Mohn about what it was like to create the '80s version of a start-up, and lead a TV revolution by dreaming up the rules as they went along. From why the first MTV logo was designed on crinkled paper (it spent a little time in a trash bin), to how a tiny record store in Tulsa helped save the business, to why you should really think twice about going on a Lost Weekend with Van Halen... all the way to how a terrible cereal inspired one of the greatest ad slogans of all time: “I want my MTV,” we’ve packed this episode full of stories that marketers, fans and entrepreneurs will all want to hear.

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

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#577 - Kaitlin Butts on “You Ain’t Gotta Die” Going Viral + Stage Vulnerability

#577 - Kaitlin Butts on “You Ain’t Gotta Die” Going Viral + Stage Vulnerability

Kaitlin Butts sits down with Bobby to break down how “You Ain’t Gotta Die” went from a song in her set to the one people show up already knowing—thanks to a viral moment, a karaoke run-in, and a sound...

12 Helmi 1h 4min

#576 - Cody Johnson on Ear Injury Recovery, Rodeo Life & What Prison Is Really Like

#576 - Cody Johnson on Ear Injury Recovery, Rodeo Life & What Prison Is Really Like

Cody Johnson stops by to talk about the scariest kind of setback for a singer: damaging his ear and wondering if his voice would ever feel the same again. He walks Bobby through the surgery, the unexp...

10 Helmi 56min

Remembering Brad Arnold of 3 Doors Down

Remembering Brad Arnold of 3 Doors Down

Bobby remembers Brad Arnold, frontman of 3 Doors Down, who died on Saturday February 7th at the age of 47 following a battle with cancer.

He was diagnosed with stage 4 clear cell renal cell carcinoma...

9 Helmi 49min

#575 - Derek Hough Talks DWTS + New Dad Life + The Stolen Mirrorball

#575 - Derek Hough Talks DWTS + New Dad Life + The Stolen Mirrorball

Bobby sits down with Derek Hough to talk about new-dad life, the pressure, the learning curve, and why bonding looks different for everyone. Then they dive into Dancing with the Stars: the grind befor...

5 Helmi 43min

#574 - Blake Shelton on The Voice, The Downside of Stardom and His Perfect Day

#574 - Blake Shelton on The Voice, The Downside of Stardom and His Perfect Day

Blake Shelton sits down with Bobby and talks The Voice—how he got the call, why he worried it might be “selling out,” and how it changed his level of fame. He also gets real about what it’s like being...

3 Helmi 54min

#573 - Bailey Zimmerman: Country Rockstar Life, Mom's New House & Car Obsession 

#573 - Bailey Zimmerman: Country Rockstar Life, Mom's New House & Car Obsession 

Bailey Zimmerman is back to break down the real “country rockstar” life—from his coffee 'replacement habit' to his car obsession and why he refuses to sell anything. Then it turns serious as he shares...

29 Tammi 1h 3min

 #572 - Kenny Chesney on Fame, Music and Can He Ever Go Unnoticed in Public?

#572 - Kenny Chesney on Fame, Music and Can He Ever Go Unnoticed in Public?

Country music legend Kenny Chesney joins the show to talk about the aspects of his career fans don’t always see or hear. He shares the hit song he’s gotten tired of playing live, breaks down how he ph...

26 Tammi 1h 6min

#571 - We Time Travel to 2016 + Top Music and Pop Culture Moments from 10 Years Ago

#571 - We Time Travel to 2016 + Top Music and Pop Culture Moments from 10 Years Ago

We’re jumping back to 2016 and reliving the moments that defined the year: headlines, pop culture, sports, and the stuff you forgot was everywhere. Bobby, Eddie and Brandon travel through the biggest ...

20 Tammi 33min

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