420: Starting a Multi-Million Dollar Swimwear Movement with Erin Deering of Triangl

420: Starting a Multi-Million Dollar Swimwear Movement with Erin Deering of Triangl

In 2014, Erin Deering gifted Triangl swimwear to relatively unknown legacy celebrities Hailey Bieber ( Baldwin) and Bella Hadid. Their friend, Kendall Jenner, loved the products and reached out to Erin directly to get Triangl samples. Then Jenner posted on Instagram and tagged Triangl–that’s when everything went mad. But the success of Triangl didn’t come from just celebrity endorsements. It came from developing a product that looked and felt like nothing else before. In 2018, Erin exited the business, but that’s when she stepped back and learned more about who she is as an entrepreneur and person outside of the multi-million dollar brand she built. Listen to Nathan and Erin discuss: How Triangl started on a second date at the beach When their manufacturer stole their idea Why businesses undervalue word of mouth Their “one bikini sale a day” mindset Connecting with Hailey Bieber, Bella Hadid, and the Kardashians Dealing with copycats and competitors How they stayed lean amongst extreme growth Her mental health challenges in coping with success Coaching and mentoring women in business And much more business and personal growth advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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711: Natasha Quit Her 9-To-5 In June - Her Drink Bottle Brand Now Does $15K/Month

711: Natasha Quit Her 9-To-5 In June - Her Drink Bottle Brand Now Does $15K/Month

Natasha was on maternity leave with a newborn who cried until he was five months old, permanently thirsty, and completely fed up that the one drink bottle she owned had grown mould. She switched to dr...

30 Syys 41min

710: (Solo) I Asked 10 Billionaires The Same Question - Here's What They Said

710: (Solo) I Asked 10 Billionaires The Same Question - Here's What They Said

Over 12 years of interviewing more than 100 billionaires, I started asking every one of them the same question: if you lost everything tomorrow, the money, the brand, the team, and you had to start co...

28 Syys 15min

709: AI Agents: The Only Skill That Matters in 2026 (Masterclass)

709: AI Agents: The Only Skill That Matters in 2026 (Masterclass)

Ari Meisel spent 15 years teaching founders to do less. He's worked with over 300 assistants and once ran his business on a single hour of work a day after Crohn's disease nearly took him out. Now AI ...

24 Syys 53min

708: (Solo) What Nobody Tells You About Scaling Past $1M, $5M, and $10M

708: (Solo) What Nobody Tells You About Scaling Past $1M, $5M, and $10M

Every stage of business breaks you in a different way, and nobody warns you which thing is about to break. So it always feels like you are the only one who cannot figure it out. You are not. The game ...

21 Syys 12min

707: How Two Aussies Took On Samsonite & Rimowa - and Won ($100M+)

707: How Two Aussies Took On Samsonite & Rimowa - and Won ($100M+)

Athan Didaskalou had bet everything on a one-year-old suitcase brand called July. Then Covid wiped out travel and nearly took the business with it. What happened next turned it into a nine-figure glob...

17 Syys 52min

706: Jay Hated His Plumbing Job - Now He Sells Beach Pools and did $50K in a Month

706: Jay Hated His Plumbing Job - Now He Sells Beach Pools and did $50K in a Month

Jay Haddad hated being a plumber. He lived for the weekends - free diving, waterfalls, surfing, the beach - and when he and his wife had their first daughter at 23, the outdoor life they'd promised ea...

16 Syys 37min

705: (Solo) How Success Made Me Neglect the Thing That Built Everything

705: (Solo) How Success Made Me Neglect the Thing That Built Everything

I am going to tell you about the dumbest thing I have done in 12 years of building Foundr. It is not a bad hire or a failed launch. It is something far more dangerous, because I did not even realise I...

14 Syys 11min

704: How One Pivot Turned My FAILING Startup Into a $300M Brand

704: How One Pivot Turned My FAILING Startup Into a $300M Brand

Mariam Naficy sold her first company for over $100 million in cash - two weeks before the Nasdaq crashed in 2000. Then she did something harder. She built Minted, a crowdsourced design marketplace her...

10 Syys 49min

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