
Miri Rodriguez, "Brand Storytelling: Put Customers at the Heart of Your Brand Story" (Kogan Page, 2023)
Miri Rodriguez about her book Brand Storytelling: Put Customers at the Heart of Your Brand Story (Kogan Page, 2023). Miri Rodriguez began her career at Microsoft by leading social media support channe...
7 Syys 202327min

Jennifer Moss, "The Burnout Epidemic: The Rise of Chronic Stress and How We Can Fix It" (HBRP, 2021)
Today I talked to Jennifer Moss about her new book The Burnout Epidemic: The Rise of Chronic Stress and How We Can Fix It (HBRP, 2021). Workplace burnout is such an urgent issue that up to 700,000 peo...
24 Elo 202329min

Nancy Harhut, "Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses" (Kogan Page, 2022)
Behavioral science recognizes that human beings aren’t so much pro-active decision-makers as they are people seeking to take short-cuts and operate in default mode to save mental energy. This book cov...
27 Heinä 202326min

Charlotte Fox Weber, "Tell Me What You Want: A Therapist and Her Clients Explore Our 12 Deepest Desires" (Atria Book, 2023)
Today I talked to Charlotte Fox Weber about her book Tell Me What You Want: A Therapist and Her Clients Explore Our 12 Deepest Desires (Atria Book, 2023). What we often want most is what we shouldn’t ...
13 Heinä 202327min

Rose Hackman, "Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power" (Flatiron Books, 2023)
In some ways, Hackman’s Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power (Flatiron Books, 2023) serves as a natural update to Arlie Hochschild’s classic, The Managed He...
29 Kesä 202323min

Mark Staff Brandl, "A Philosophy of Visual Metaphor in Contemporary Art" (Bloomsbury, 2023)
Today I talked to Mark Staff Brandl about his new book A Philosophy of Visual Metaphor in Contemporary Art (Bloomsbury, 2023). Brandl is an artist and art historian with a PhD from the University of Z...
15 Kesä 202332min

Adam Kingl, "Sparking Success: Why Every Leader Needs to Develop a Creative Mindset" (Kogan Page, 2023)
Today I talked to Adam Kingl about his new book Sparking Success: Why Every Leader Needs to Develop a Creative Mindset (Kogan Page, 2023). Most or, indeed, basically all of us start out being highly c...
1 Kesä 202324min





















