The Voice Enters the Metaverse

Justin Hochberg, an award-winning metaverse pioneer and Co-Founder & CEO of Virtual Brand Group, joins Randi Zuckerberg in the Crypto Café to discuss the intersection of branding, storytelling, and the metaverse. He shares the example of bringing the popular talent show, The Voice, into the metaverse offering fans the opportunity to engage with the show - anytime, anywhere - in an environment built for them.