How Testimonials Outcompete AI - A.U.M.™ for Financial Advisors

How Testimonials Outcompete AI - A.U.M.™ for Financial Advisors

Your testimonials are more than just nice words—they’re strategic fuel for better marketing. Join Kalli Fedusenko, Advisor Marketing, Speaker and Brian Thorp from Wealthtender (https://wealthtender.com/) on how to use testimonials to optimize your content and improve AI-driven personalization.
From better prompts to smarter placements, you’ll learn how to make social proof work harder in your content strategy.
➡️ What makes a testimonial valuable in AI-driven marketing
➡️ How to collect testimonials that are rich, specific, and useful
➡️ Ways to structure testimonials for maximum conversion
➡️ How to feed testimonials into AI tools for better content output

✨ Brought to you by the Financial Planning Association (FPA)

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AI is Not Private: What Advisors Need to Know Featuring Ryan Griffiths — A.U.M.™ for financial advisors

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Intro Episode Making the Most of AI - A.U.M.™ for financial advisors

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You’ve seen the headlines—now here’s the reality. In this kickoff episode of the Making the Most of AI series, Kalli Fedusenko shares how her agency actually uses AI behind the scenes—from content ide...

23 Helmi 30min

Are IRL Seminars Still Working? - A.U.M.™ LIVE

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