Tu 5/16 - Coke Bets On AI | The Best Small Biz Social Strategy | How To Split Test Ads On LinkedIn

In this episode of the Ad Nerds Podcast, hosted by Spanky, the discussion covers Lipton's new Hard Tea campaign and why he ripped on them so hard yesterday and how brands like Kaiyo and Furnish are taking steps to address the issue of waste and promote sustainability in the furniture industry. The importance of circular furniture efforts being both financially and environmentally beneficial is emphasized. The episode also touches on the topic of feeling inadequate on social media and emphasizes that you don't need a podcast to make an impact. Furthermore, Coca-Cola's focus on AI over Web 3 technology is highlighted, along with the launch of a new tool by LinkedIn that simplifies split-testing for ads. Lastly, the episode explores the process of setting up an A-B test in LinkedIn. Key Moments: Lipton’s New Hot Hard Tea Campaign (1:02) Brands like Kaiyo and Furnish tackling furniture waste and promoting sustainability (3:16) Importance of financial and environmental benefits in circular furniture efforts (5:17) Feeling of inadequacy on social media (7:12) Not needing a podcast to make an impact (8:55) Coca-Cola's focus on AI over Web 3 tech (10:42) LinkedIn's new tool for split-testing ads (12:59) Setting up an A-B test in LinkedIn (14:53)